Prime Day: A reality check on Amazon’s big shopping event

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What’s the deal with Prime Day? A near purchase of some new headphones on Amazon, and the discovery that the price didn’t change after Prime Day ended, illustrates the need to do some basic research before buying anything. And it shows how marketing tactics and consumer psychology drive Amazon’s big shopping bonanza. Initial numbers from the two-day event, released this morning, suggest the effect is as powerful as ever. Read the story.

Netflix partners with Microsoft on new streaming plan: Microsoft will offer technology and sales expertise as Netflix looks to launch an ad-supported subscription tier to its streaming television service. Read more.

Amazon releases new ‘Lord of the Rings’ trailer: The upcoming Prime Video series “The Rings of Power” appears to check all the visual boxes for fans of fantasy television. Watch the trailer.

Tech Moves: Vimeo adds two Seattle-area execs; Microsoft corporate VP retires; and more personnel changes.

Computer science lecturer sues UW leaders: Stuart Reges claims his First Amendment rights were violated and alleges he was discriminated against over a statement he made about Pacific Northwest indigenous peoples in a syllabus for a computer science course. Read more.

Top Pacific Northwest startups: The latest update to the GeekWire 200 rankings shows four newcomers to the top 10 and several companies making big moves.

Buyers wanted: With rising interest rates and a looming recession, it’s getting harder for early-stage, venture-backed startups to find a buyer as exit value fell to its lowest level in more than five years, according to a new report.

Thanks for reading, and have a great day. — GeekWire Managing Editor Taylor Soper, taylor@geekwire.com, and GeekWire reporter Kurt Schlosser, kurt@geekwire.com.

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Tech Moves: Vimeo hires Seattle execs; Microsoft corporate VP retires; and more

What’s the deal with Prime Day? A reality check on Amazon’s big shopping event

New trailer for Amazon’s ‘Lord of the Rings’ series offers epic views of the return to Middle Earth

GeekWire 200 update: Check out which Pacific Northwest startups are moving up the rankings

Buyers wanted: Exit opportunities for venture-backed startups sharply decline amid downturn

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Prime Day: A reality check on Amazon’s big shopping event

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