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4 August 2022

Blog

Our Favorite Emails of July

Drumroll please! It’s time for some summer celebration, so give a big round of applause for (and bookmark for later)... our favorite emails of July! I’m always on the lookout for more email design inspiration and this month’s standouts gave me plenty of ideas to try.

Take a look for yourself: Gaze upon the beauty of Diaspora Co.’s bold color palette and check out how PrettyLittleThing automates content for their product categories. I’ll be thinking about Co-op’s recipe modules for a while—it’s such a clever way to condense detailed information.

Check out our favorites.

Hannah Tiner (she/they)
Email Design and Production Specialist, Litmus

Pop quiz:
Designing to help guide people toward the action you want them to take is called

Click-oriented design
Conversion-centered design
Engagement-first design

Scroll to the bottom for the answer.

You know the story: Your shiny new email looks great then BAM—it’s broken in your favorite email client. Worry not, we’ve updated our guide to common errors and fixes.
If you like forward-planning like me, you've already mapped out the rest of 2022. Give future-you the gift of preparation and download our new Holiday Email Guide.
Did you miss the Litmus Live keynote speaker lineup? We'll be hearing from thought leaders from Salesforce, Spotify, Fortune, and more. I can't wait!
Work smarter not harder—this is your sign to set up a modular email system so you can scale your emails with confidence.
ICYMI: Google announced a delay to the end of third-party cookies (again), pushing it to the second half of 2024.

Hannah’s recent bookmarks

Themes, colors, personalization ideas, and more—this guide to summer email newsletters from Designmodo is a treasure trove of inspiration.
The latest round of new potential emojis from Unicode is under a strict vetting process. What do you think about the 31 candidates? My personal favorite is the goose
Food for thought: This Asana blog piece on burnout is a nice reminder to be kind to yourself and communicate your needs.

Subscribes to five more newsletters

Hey there, it’s Hannah!

I’m an email designer with a love for visual storytelling and making digital experiences accessible. When I’m not pushing pixels around in Figma, I enjoy video games and trying to keep my houseplants alive.

We just updated our guide to animated GIFs in email, so I’m curious: How often do you include animated GIFs in your emails?

The answer: B. It’s conversion-centered design (CCD)! Here are a few ways you can implement it in your next email.

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Our favorite emails of July, Google's update on third-party cookies, holiday email tips, and more

Our Favorite Emails of July

Hannah’s recent bookmarks

Subscribes to five more newsletters

Hey there, it’s Hannah!

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