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Aug. 4 - IHG flexes comfort in multimillion-dollar campaign | Busch Light builds DIY beer can guitar

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Aug.​ 4,​ 2022 | Today’s news and insights for marketing leaders
 
 
 
 
 
 
 
 
 
 
 
 
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Aug. 3 - How media spend impacts ROI during a recession | NFL sees big sponsorship shift

Wednesday, August 3, 2022

Why NFL sponsors are reevaluating their relationship with the league; Patrón concocts cocktail-themed virtual quests in bigger bet on metaverse; Nature Valley brings rewards to TikTok for sustainable

Aug. 2 - Pure Leaf launches TikTok hotline for women | Tito’s promotes an empty can in blow to seltzers

Tuesday, August 2, 2022

Tito's vodka spoofs hard seltzer craze by selling empty can; French's slings mustard-flavored donuts in experiential push; Walmart boosts ad network with new partnerships; Nike hands media

Aug. 1 - Jack in the Box recruits past employee Mark Hamill | H2 ad forecast holds some bright spots

Monday, August 1, 2022

H2 ad-spending expectations jump but broad picture remains uneven; How federal scrutiny of mobile location data might affect marketers; David's Bridal weds TikTok videos with commerce to drive

Weekender: Chipotle's Buy the Dip game will give away $200K in crypto

Saturday, July 30, 2022

Signup | Forward Marketing Dive Weekender July​ 30,​ 2022 | A roundup of this week's most read stories Adobe BROUGHT TO YOU BY — Adobe Your definitive guide to lead nurturing Learn the essentials

July 29 - Amazon’s ad revenue growth bests rivals | Frida Baby highlights messiness of parenthood

Friday, July 29, 2022

Campaign Trail: Frida Baby animates user reviews of messy parenthood realities; Applebee's spices up date night with lip gloss, 'dateable' music video; Coors Light turns cans into '

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