HeyDesigner - Elements of branding

Hi Reader, these are my design and frontend picks this week.

Highlights of the week

How the Washington Post built its design system - A design system is a crucial tool for design teams to scale their output. Find out how a media icon that gets 80+ million visitors a month built their design system. - Zeplin  Sponsored

The 4 elements of an effective brand - Your brand is obviously more than just your logo mark and logotype. - Andy Budd / filed under Branding

How I use Figma to craft better presentations - Guidelines for showcasing your strength as a visual storyteller. - Patrick Morgan / filed under Presentation

Product design

Keeping it simple - Simplicity is usually the goal of good design. Simplicity is also one of the hardest virtues to inculcate in large product organisations at scale. - Hardik Pandya / filed under Product Design

2 quick tricks to make giving feedback easier - Over my career, I've had to work hard on giving people tough feedback. - Ami Vora / filed under Product Management

Growth design and the art of failing successfully - A four-step process for overcoming a failed design experiment. - Jessica Kende / filed under UX Design

Design engineering

How to research components and design patterns - We'll describe 2 challenges that we've encountered when doing research on the individual components and patterns in design systems. - Amy Hupe / filed under Design System

A simple carousel with a few lines of CSS - Using CSS is more straightforward, accessible, feels more natural and the browser support for scroll snap is great. - Pawel Grzybek / filed under HTML & CSS

The infinite marquee - A responsive looping marquee-style animation using HTML and CSS. - Ryan Mulligan / filed under HTML & CSS

Tools and resources

Fast, composable, unstyled command menu - ⌘K is a command menu React component that can also be used as an accessible combobox. - Paco Coursey, Rauno Freiberg / filed under UI Design

Inspiration and creativity

I used DALL·E 2 to generate a logo - As far as Dall-e goes, I think right now it's still very much in a “first iteration” phase for most bits and purposes. - Jacob Martin / filed under Artificial Intelligence

Last but not least

Becoming an expert - Start by making something bad. Making something bad then iterating until it's good is way faster than making something good upfront. - Julian Shapiro / filed under Creativity

Thanks for reading! If you have any feedback, just reply to this mail and I will get back to you.

Cheers,
— Tamas

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