🎤 S.W.I.P.E Email (Friday September 2nd, 2022)

The S.W.I.P.E Email

(Swipe, Wisdom, Interesting , Picture , Editorial)

This is a fun email for Friday September 2nd, 2022. Hope you like it :)

⬇ ⬇ ⬇

​

Swipe:

This is an ad that every time I see it....I just smile πŸ™‚

This delightfully cute β€œHappy Turtle” ad from a 1936 Guinness Beer campaign is just hilarious to me:

I'm not sure if having a beer is always the answer to tiredness, but this happy turtle seems to think it is!

​

​

​

Wisdom:

This is some old-school wisdom from ~5,000 years ago:

I grew up "Zoroastrian" and I think we have the best motto of any religion:

β€œGood Thoughts. Good Words. Good Deeds.”

I'm not an extremely religious person, but I always thought that was a marvelously simple yet clear message to live life by!

​

​

​

Interesting:

On Twitter these things called "Tweet Threads" seem to get more engagement than normal Tweets.

It's actually a simple function of how any social media algorithm.

Let's make a simple algorithm together, it adds "points" like this:
1 Like = 1 point
1 View = 1 point
1 Re-Tweet = 1 point
1 Comment = 1 point
1 Media Click = 1 point

A Single Tweet: 5 point potential per reader.

Three Tweet Thread: 15 point potential per reader.

Our simple algorithm is designed to showcase Tweets with higher "points."

So it will favor the "15 Point Thread" over the "5 Point Tweet."

This is a massive simplification of the algorithm, but it roughly works in this manner.

This similar thing also works on other platforms.

For example this post in a Facebook Group got:
β€’ 0 likes
β€’ 0 comments
β€’ 0 shares

....so Facebook's algorithm assumes this post stinks and no one wants to interact with it.

Where as this post asks for responses so it generated a ton of comments and interaction which makes the algorithm say, "hey this is far more engaging, let's show it more."

If you were Mark Zuckerberg, and your goal was to keep people active on Facebook, which one of these posts to show the user?

That's right, the one with higher "points!"

​

​

​

Picture:

We're done with August, and I crossed out all my August goals:

Here's an August 2022 Re-Cap:
β€’ Copywriting Course Web Traffic: 142,545
β€’ Swipe File Web Traffic: 41,279
β€’ Friday SWIPE Email (what you're reading now!): 56,071 subs
​‒ YT Channel: 63.1K Views, 2.2K new subs
β€’ Twitter: 664 subs, 827k impression, 7.5k profile clicks

Now it's a new month, so new goals. Here's my September 2022 goals.

Feel free to share your goals with me if you want accountability :)

Also I randomly attended a copywriting conference yesterday and wore this shirt, what do you think? πŸ˜‚

​

​

​

Editorial:

Whether you're at your job or a small business, what if YOU become the person no one can live without. It's actually quite simple.

Let me tell you a quick story:

You can become indispensable by:

#1.) Being the go-to-person for a skill.
​
In the video I tell the story of John whose department of 500+ people got laid off....everyone except him and his director.

#2.) Become a triple threat:
​
Being pretty good at three (or more) different skills.

#3.) Volunteering for everything​
Within reason, the people who volunteer to do more work (especially when you're young and learning) tend to rise.

Just curious how do YOU make yourself indispensable at your work or business?

Reply to this email and let me know!

​

Hopefully you enjoyed these tid-bits!​
​
Sincerely,
Neville Medhora -
CopywritingCourse.com | @NevMed​

​

​

​

​

​

​

​

​

Older messages

🎤 S.W.I.P.E Email (Friday August 26th, 2022)

Friday, August 26, 2022

The SWIPE Email (Swipe, Wisdom, Interesting , Picture , Editorial) This is a fun email for Friday August 26th, 2022. Hope you like it :) ​ 🎤 Listen to this email here: ​ ​ Swipe: Look at all this wine:

What do YOU think "Copywriting" means? (20+ people's opinion)

Thursday, August 25, 2022

The actual definition of copywriting is: "Writing for marketing or advertising purposes." But with new mediums of communication like the internet, images, video etc. the definition of "

🎤 S.T.U.P.I.D. Email (Friday August 19th, 2022)

Friday, August 19, 2022

The STUPID Email (Swipe, Thought, Uplifting, Picture, Interesting, Drawing) This is a fun email for Friday August 19th, 2022. Hope you like it :) ​ 🎤 Listen to this email here: ​ ​ ​ Swipe: Even in

What do you think Copywriting Course is?

Tuesday, August 16, 2022

Question: What do you think Copywriting Course is? Here's some prompts to help you answer:​ • How would you describe Copywriting Course to a friend? • Why are you here? What do you hope to learn? •

🎤 S.T.U.P.I.D. Email (Friday August 12th, 2022)

Friday, August 12, 2022

The STUPID Email (Swipe, Thought, Uplifting, Picture, Interesting, Drawing) This is a fun email for Friday August 12th, 2022. Hope you like it :) ​ 🎤 Listen to this email here: ​ ​ Swipe: Seen in the

You Might Also Like

👀 3 small biz ideas you’ve never thought about

Thursday, March 28, 2024

These unconventional Main Street biz's will raise your eyebrows... 3 small biz ideas you've probably never thought about Hey Contrarians, 🚨 Brace for impact 🚨 Our BigDeal podcast is coming to

3-2-1: On muddy puddles and leaky ceilings, the secret to productivity, and how to spoil a great relationship

Thursday, March 28, 2024

3 ideas, 2 quotes, and 1 question to consider this week. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

24 Hours Left: Grab Your Discounted CEX Ticket Now!

Thursday, March 28, 2024

Last call to save on your ticket - spring pricing goes away at the end of March ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Every cold outreach intro:

Thursday, March 28, 2024

I'm so impressed by what you are doing ‌ ‌ ‌ We have 4 updates for you this week: 1. On Peep's Mind Every cold outreach starts with a variation of "I'm so impressed by what you're

Here's What You Missed

Thursday, March 28, 2024

Last week, David hosted a live Q&A about all things writing and Write of Passage. Here are ten of the best questions we covered. Write of Passage logo transparent-1 The Write of Passage Bootcamp is

Do you know where your burnout is hiding?

Thursday, March 28, 2024

When “outer work” meets “inner work” ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Beard Dough

Thursday, March 28, 2024

When Russians paid the government for the right to have facial hair ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🧙‍♂️ 6 new sponsorships opps we hunted down

Thursday, March 28, 2024

Plus secret research on Lululemon, NerdWallet, and WHOOP ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

It's Q2: Time to build

Thursday, March 28, 2024

When people ask what Copywriting Course is, I have to explain it's actually a series of courses. It's like a tote bag that comes with a bunch of items: ​ You don't become a world-class

• Email marketing for authors + posts to 100K FB Group readers + Tweets

Thursday, March 28, 2024

Reserve your date... Email Marketing for Authors by ContentMo enable images to see this "Books of the Day" Promotions for Authors and Publishers with Social Media Extras! Dates Fill Up Fast,