Social Media Today - The Secrets to 2022 Holiday Success

Hi Reader,

We know you’re already hard at work setting goals and creating innovative customer experiences to get ready for the upcoming peak season.

That’s why we’re excited to share with you our latest holiday guide to help you navigate the continuing global pandemic, plus inflation and rising prices that will impact holiday spending.

With the recommendations included in, “The Secrets to Holiday Success in 2022: Guided Shopping, Confident Purchasing,” you can implement key personalization strategies and tactics to help shoppers make the most of their holiday spending and lead them to making confident purchases with guided shopping experiences online.

Download this guide for holiday commerce strategies, including:

• Preparing for the impacts of inflation on holiday shoppers’ budgets
• Reducing speed-to-purchase for holiday shopping
• Tweaks retailers can make to personalization for the holidays
• How to use product finder features and social proof to guide customers
• Preparing for Out-of-Stock scenarios
• Catering to flexible fulfillment needs, such as BOPAC (buy online, pick up at curb)