You're invited -- How to Effectively Increase the Product Value

How to Effectively Increase the Product Value

Tuesday, September 27th @ 1:00 PM - 2:00 PM EST

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Your product can mean different things to different customers. As a consequence, there is no such thing as objective product value, at least when it comes to actually selling products.

Customers need to believe in your product enough to accept the price you’ve set for them.

However, the most important distinction between price and value is the fact that price is arbitrary and value is fundamental.

“Price is what you pay, value is what you get.” – Warren Buffet

In this discussion, we'll talk through all sorts of issues related to this, including how:

You should constantly remind your customers about their intention and the goals they want to achieve when they pay for your product.
Quantifying the value requires a deep understanding of the ultimate benefit for a customer.
Differentiable value defines a unique solution to recognized challenges for a customer.
Plus, you'll get a chance to have questions of your own answered as well!

This webinar is brought to you by our friends at insightsoftware

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