How to Launch Your Product [PLUS Job Board Update]

You might have already prepared, picked, and constructed your product...

BUT...

Without a launch plan for your product it's unlikely anybody ever buys it. 

In this article I share my product launch countdown sequence with you.

You might remember that back in July we made it so that applicants to the Job Board needed to first register as Candidates. This has raised the quality of applications by reducing the number of spam/scam applications Employers needed to filter through thereby increasing genuine applicants' chances of getting noticed and scoring a job. 

In just a few months, our Candidate numbers have grown from 3,000 to over 9,000 and they just keep going up. So we decided we'd highlight this on the front page of the Job Board. More and better quality candidates attract more and better quality advertisers and their jobs, as you can also see from the increasing number of Successful Job Posts and the count of Active Jobs in the past month.

This is an example of our web design recognising two important audiences for the job board - Advertisers and Applicants - and presenting them the benefits of the site up-front.

Hopefully we see these numbers continue going up!