The DO Lectures - Lazy Discipline Reopens.

Hi there,

This will not surprise you.

Our economy is having a moment.

But there is another economy that is doing worse.

The attention economy.

At the precise time we need social media to BE THERE for our brands, our businesses, our one-person consultancy, it is having a falling off a cliff moment.

But if social media has got harder, you will have to get better.

Or, you will have to spend significantly more to get the same attention as before. That option, I am guessing, is not available.

What if there was another way.

This may sound crazy.

But it’s working like nothing I’ve seen before.

This micro-blog system that I call ‘LAZY DISCIPLINE’ shows you how to write every day for just 10 minutes.

But (IMPORTANT BIT)…

You write them in such a way, they get attention.

Most people when they write, they share information.

And our brains switch off.

The effort is high, but the engagement is low.

There is a better way.

THINK OF MICRO BLOGS AS SINGLE ESPRESSO’S.

Short. But pack a punch.

They take less time, but they got more attention.

A single espresso has caffeine.

Micro blogs have emotion.

That is why they get attention.

They light up our brain.

Plus, it is a simple Framework.

It allows you to make the most of those 10 minutes.

It makes writing easy.

You will be clear on the outcome.

You will know what you want another human to feel after reading it.

Information alone will not trigger that reaction.

But your stories will make people feel something.

While your rivals share logic and self-promotion, you know their words only speak to one side of the brain.

The side of the brain that gets bored easily. Hence, the lack of engagement.

Yet, when you write a personal post with honest emotion, it will get more attention than you ever imagined.

Because emotion gets to the part of the brain involved in trust, belief and emotional decision making.

Instead of giving them a free tip, you will help them to reframe how they look at things.

When you write that way, you’re a source of transformation.

You talk to the heart.

The decision-maker.

That is powerful.

So yes, creating content for social media can be easy…instead of consuming your every minute.

Who knew?

Your organic posts will take as little as 10 minutes a day.

They will go from informational to transformational because you have learned that your personal posts create leadership.

You will never run out of things to write about because you will take your everyday observations and learn how to add your insights.

These insights will provide new ways for your tribe to look at the world because you have a FRAMEWORK to take your everyday stories and give them examples of how it helped you change your thinking.

And, best yet these organic posts don’t have to be promotional to build your business. But when you do have something to sell, you have earned peoples trust to think, ‘This will be good stuff.’

When you apply the simple ‘LAZY DISCIPLINE’ framework, you elicit a different response.

It will make you wonder what you have been doing up to now.

Truly.

If you’d like to know more about this system that the team and I use every day…and get your hands-on real-world examples that show you how it is done…

For a crazy low price, read on.

David Hieatt

Co-founder.

P.S. It's only £26. But do not underestimate how much value there is here.

BUY NOW

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