Weekender: Twitter growth prospects flatten, but few are spared from pummeling digital downturn

 
 

Weekender

Nov.​ 12,​ 2022 | A roundup of this week’s most read stories
 
 
 
 
 
 
 
 
 
 
 
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Nov. 11 - Reese’s Puffs teams with fashion designer | Pop-Tarts puts gingerbread house on Zillow

Friday, November 11, 2022

Pop-Tarts lists gingerbread house on Zillow; Timex challenges players to race against the clock in Fortnite; Apple's Major League Soccer streams may come with ads; The value of blending: Inside Elf

Nov. 10 - Belvedere recruits Daniel Craig to star ‘as himself’ | Coors Banquet partners with ‘Yellowstone’

Thursday, November 10, 2022

Coors Banquet named official partner of Paramount series 'Yellowstone'; Foot Locker stores become Pokemon Go gyms and stops in Puma tie-up; How brands can turn corporate social action into real

Nov. 9 - Digital downturn pummels more than Twitter | Anheuser-Busch buys pickleball team

Thursday, November 10, 2022

Anheuser-Busch buys Major League Pickleball team as sport booms; Amazon expands wellness biz with Planet Fitness tie-up; As retailers sell more ads, marketers' frustrations and fears grow View

Nov. 8 - Retail media’s growing pains | Peloton pushes beyond the workout

Tuesday, November 8, 2022

Peloton goes beyond the workout for holiday push; Southern Comfort creates shot glass pants for Thanksgiving; As nearly half of US marketers cut spending, how is the rest of the world faring?;

Nov. 7 - Pacsun’s metaverse-heavy holidays | Miller Lite creates festive Tree Keg Stand

Monday, November 7, 2022

Miller Lite taps into the holidays with Tree Keg Stand; Asics latest Web3 play features tie-up with Solana Pay; Campaign Trail: Why Ardbeg released a comic anthology; Real estate marketer Rent. creates

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