89.97% sales after 1 word added (A/B test)
They added one word to their headline and saw 89.97% more sales...
Movexa added just one word to their headline.
It increased their sales by 89.97%.
Not bad, yeah? :)
I want those results too.
So what was that word?
Their initial headline was: "Natural Joint Relief".
Looks like a good headline, focused on a benefit that a user will get.
Here's the new headline that increased their sales by 89.97%:
Natural Joint Relief Supplement
Why?
This word made the headline clearer on what specifically brings the promised benefit.
Source: vwo.com
Cheers,
Charlie Patel ;)
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