Twitter Leads vs. Facebook Leads (3x dif.)

Today's hack
Twitter Lead Cards vs. Facebook Lead Ads: 3.36 times difference

AdEspresso ran an interesting experiment.

They decided to compare Twitter Lead Cards vs. Facebook Lead Ads.

2 identical campaigns with the same targeting, budget, timing - everything.

Here are the results:
The average cost-per-lead for Facebook Lead Ads was $3.48 while for Twitter Cards it was $11.70.

That means...
Facebook Lead Ads outperformed Twitter Cards by 3.36 times.

Source: adespresso.com


Cheers,
Charlie Patel ;)

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