D2C Pulse - Meaty Round🍗💰
Hello! 👋 D2C Pulse is a newsletter written by the team at GlobalBees, curating happenings in the direct-to-consumer ecosystem of India. U.S. e-commerce grew 8% in 2022 - the slowest growth in over a decade as per Marketplace Pulse. Adjusted for inflation, it likely didn’t grow at all. But it reached $1 trillion in yearly sales and is still up 81% from 2019. Shein and Shopify were the biggest e-commerce winners in 2022. Their sales are still significantly above pre-pandemic levels too. Etsy was strong, Walmart with Amazon did okay, and eBay struggled the most. While Shein is a clear winner with 900% growth, Walmart didn’t do too badly over a 3-year period. During the last three years, the company expanded its advertising platform, doubled down on its marketplace, and pushed sellers to use its fulfilment service. 🗞️Marketplace Updates
🍕D2C Bites
📢Leader SpeakGet the latest on what D2C Founders and Leaders had to say this week! “We are seeing consumers adopting make-up at an early age, late teens or early-job goers. Even tier-2 customers are actually picking up products like foundation, face serums, body sprays, hair colours.” - Nandita Sinha, CEO, Myntra Reads and Recommendations 📚
Bento Boxes are a Rage!🍱Kids and office folks have been looking for a cooler version of a lunch box forever. This year Pinnacle has launched a range of bento boxes which have created quite a storm. Why? Because they look awesome besides being leakproof and airtight. Grab one for yourself today! PS: Their Ice boxes are great too. Load em up your beers, sofa and ice cream. That’s all for this week! Bye! Stay tuned for more. Liked this week’s issue? Share some love. Click the ❤️ below. |
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Quick Commerce Love ❤️🚚
Monday, February 20, 2023
Diabetic Socks, Furnitech and Baiting Sharks
👗😎 Bracketing and Deinfluencing
Monday, February 13, 2023
Diabetic Socks, Furnitech and Baiting Sharks
🚀🚀10X Growth for Marketplaces
Monday, January 23, 2023
Diabetic Socks, Furnitech and Baiting Sharks
🧸Don't Play With Toys (Rules)
Friday, January 20, 2023
4.7 Stars are better, Getting through Winter, Amazon's Sandbox
🦈 Shark Memes are Back
Monday, January 9, 2023
Tata Consolidates, Google Trends & Flipkart after sales
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