The Tilt - Money-Making in 2023

What’s the best revenue idea for 2023? Experts from Creator Economy Expo share some ideas.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

APRIL 4, 2023

View in Browser

Welcome to The Tilt, a twice-weekly newsletter for content entrepreneurs.

BROUGHT TO YOU BY:


full tilt

Revenue Origins

Every successful content business needs revenue to survive. But content entrepreneurs know it usually isn’t the easiest part of their business. Some of the expert creators presenting at the Creator Economy Expo share their first earning opportunities and best advice for gaining revenue in 2023.

Anthony Fasano

First revenue stream: Sponsored podcasts

Length of time to earn: 2 years

Revenue opportunity for creators in 2023: Big-ticket clients. I recommend corporate clients if possible.

Daphne Gomez

First revenue stream: Online curriculum

Length of time to earn: 3 months

Revenue opportunity for creators in 2023: Course creation. There will always be a place in my heart for learning and growth, and courses are a wonderful way to showcase your expertise, earn revenue, and help others.

Gianina Skarlett

First revenue stream: Content creation

Length of time to earn: 6 months

Revenue opportunity for creators in 2023: Sell digital products – NFTs, ebooks, courses, templates, or any other type of product that can be created and sold/delivered electronically. They can be created once and repeatedly sold, allowing for passive income. Additionally, digital products often have low overhead costs, which means that the profit margins can be high.

J. Thorn

First revenue stream: Book-coaching client work

Length of time to earn: Within 6 months

Revenue opportunity for creators in 2023: Coaching, coaching cohorts, or mentoring seem to be AI-proof, at least for now. It doesn't scale like productized services, but they have a higher perceived value.

Justin Moore

First revenue stream: Amazon Associates

Length of time to earn: 3 years

Revenue opportunity for creators in 2023: Building a newsletter. Not only will it help you establish a direct connection with your audience, but there are tons of monetization opportunities down the line (sponsorships, courses, coaching, digital products, etc.).

Roberto Blake

First revenue stream: Affiliate marketing

Length of time to earn: 1 month

Revenue opportunity for creators in 2023: Building your own products or memberships.

Trish Witkowski

First revenue stream: Corporate sponsorships for video series

Length of time to earn: 1 year. I had to prove that I had an audience and that I had enough great content to keep the show going. I also had to prove that I would actually show up and produce a quality show every week. After a year, I could point to 50 episodes, and that closed the deal.

Revenue opportunity for creators in 2023: Think about what great things you already have and how you can turn them into evergreen content that makes money for you in the background.

Wave Wyld

First revenue stream: TikTok audits

Length of time to earn: 2 weeks

Revenue opportunity for creators in 2023: For me, 1:1 audits were a great way for me to dip my toes into 1:1 coaching. It gave me confidence and the opportunity to speak to many business owners. From those conversations, I learned what my target audience was struggling with. I saw patterns and then created strategies that could help them. Doing over 400 TikTok audits of these formed the basis of my first course, which was launched 4 months into my business.

Wendy Williams

First revenue stream: A listener with a small business wanted to advertise on the show

Length of time to earn: Few months

Revenue opportunity for creators in 2023: Patreon because they allow creators to have a ton of freedom, transparency, and an ability to rock with our audience in ways that IG or YouTube sometimes don't.

– Ann Gynn

Discover 20 more revenue origins and ideas for 2023 in the full article.

Discuss revenue opportunities and much more with these and other experts at Creator Economy Expo. Register today!


Sponsored Content

If you’re looking for a way to attract more speaking engagements, interviews, content collaborations, or any other opportunity to gain visibility with your content, you need to publish a book! With Lulu.com, you can skip the line for an agent or publisher and take control of the process yourself. You retain customer data and keep 100% of your profits.

Create a free account at Lulu.com today.


we stan Kenny Beacham

Entrepreneur: Kenny Beacham

Biz: Enjoy Basketball

Tilt: Basketball news

Scene: Newsletter (3x a week; 40K), website, TikTok (92.1K) Twitter (39.4K), Instagram (22.6K), Facebook (181)

Snack Bites:

  • Kenny operates six YouTube channels around his personality and love for basketball and baseball. His main channel KOTQ4 has over 1.31M subscribers, while his other channels have a similar collective subscriber base.
  • A year ago, Kenny expanded his content business with Enjoy Basketball, a three-times-a-week newsletter with Cody and Cole Hock, the partners of his talent management Up North.
  • Enjoy Basketball boasts over 40K subscribers and a 50% open rate, as Kenny tells tubefilter.

Why We Stan: Kenny’s a hard-core content entrepreneur. He started his YouTube channel as a hobby in his early teens and later saw the potential to turn it into his business. But he also recognized the power to expand his revenue streams beyond video by hosting podcasts and working with partners to publish a traditional newsletter.

– Ann Gynn

More of the Kenny Beacham story.

Know a content creator who’s going full tilt? DM us. Or email tilt@thetilt.com.


things to know

Money
  • Strike bonus: The Writers Guild of America could strike on May 1 if it doesn’t reach an agreement with the Alliance of Motion Picture and Television Producers. Some say if they do, it could boost demand for international content creators. (Hollywood Reporter)
    Tilt Take: Pay attention to industry news – you never know when an event, like this potential strike, could be an opportunity for your creator business.
  • Bye, bye: April 11 is the official date of the end of NFTs on Instagram and Facebook. (Social Media Today)
    Tilt Take: If you haven’t pivoted your NFT strategy, now is the time.
Audiences
  • Twitter ball: Sports fans do Twitter more than the average U.S. adult. Half of that group used the platform in the last month compared to 44% of the general population. And 16% of sports fans say they use Twitter multiple times a day compared with 13% of U.S. adults who do the same. (Morning Consult)
    Tilt Take: It makes sense. Twitter works well as an in-the-moment conversation, and live sporting events prompt those threads.
Tech and Tools
  • Social keys: Meta says hashtags and keywords in captions and even account bios help Instagram recommend content. Comments do not carry much weight. (Insider)
    Tilt Take: Do double duty with your keyword research to get discovered both on social media and through search engines.
And Finally
  • Clean and green: Fanfix, a content monetization platform, targets Gen Z creators who only produce clean content. It has over 10M users. Active creators earn about $70K a year from the platform. (Tech Crunch)
    Tilt Take: We’re not that familiar with Fanfix, but we do like the numbers the company reports.


the business of content

*The Tilt receives a small commission if readers (at no additional cost) make a purchase using this link.


Be Part of the TILT Nation with Our New Rewards Program

Share The Tilt Newsletter with other content creators and get exclusive swag and more.

Your unique link: https://www.thetilt.com?rh_ref=1c5f8ff0

Track your referrals here.

Or share via Twitter, LinkedIn, Facebook, or email.

*Please note the rewards program is only available to US readers at this time. The Tilt reserves the right to reject referrals at their discretion.


the tilt team

Your team for this issue: Joe Pulizzi, Pam Pulizzi, Ann Gynn, Laura Kozak, Marc Maxhimer, and Dave Anthony.

Key phrases

Older messages

Market Ready?

Friday, March 31, 2023

The end of the quarter makes a great time to do an entrepreneurial wellness check-in. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Save $200 off CEX + 9 more reasons to register now!

Wednesday, March 29, 2023

Coupon code inside for Creator Economy Expo ($200 off current prices) ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Emergency Plan

Tuesday, March 28, 2023

You can't just call in sick if an emergency arises when you're an entrepreneur. Here's how to plan ahead. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Talk and Earn

Friday, March 24, 2023

Public speaking can be a lucrative service and revenue stream. Get over any fears with these tips. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Group Forces

Tuesday, March 21, 2023

The collective can power more than a community. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

You Might Also Like

How Scrum Teams Fail Stakeholders

Thursday, March 28, 2024

From Overpromising Results to Neglecting Feedback ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Notice What Repeats

Wednesday, March 27, 2024

Your recurring ideas reveal how you think and who you are. If you find a pattern in your insights, let it be a sign of what you need to write about. View in browser Write of Passage logo transparent-1

🔥 How to: Land a front-end job

Wednesday, March 27, 2024

Landing a front-end job is hard. We've had an open position at my company for about 3 weeks now, and it's gotten almost 100 applicants. That's a lot of competition, no matter how good of a

Ex-technology companies. @ Irrational Exuberance

Wednesday, March 27, 2024

Hi folks, This is the weekly digest for my blog, Irrational Exuberance. Reach out with thoughts on Twitter at @lethain, or reply to this email. Posts from this week: - Ex-technology companies. Ex-

How to Measure the Bug Population (Without Even Trying)

Wednesday, March 27, 2024

Introducing the “Splatometer” ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Authors • 6 tweets/day • 33 days of Book tweets •  •  affordable rates

Wednesday, March 27, 2024

Tweeted 6 times daily for 33 days only $33 Logo ContentMo Tweets Your Book to Our Twitter Followers Each Day We TWEET Your Book for 33 Days, 6 Times/Day = 198 tweets Please enable images to view this

🤝 The best way to kick off due diligence?

Tuesday, March 26, 2024

Plus: The best links from around Main Street, biz-buyer data you need to see, and more... Hey Biz-Buyers, This is where we share some of the best insights, tips, and stories from Main Street and our

Google Trust Signals Demystified

Tuesday, March 26, 2024

Unlock the secrets of Google Trust Signals, improve your site's SEO, and get a ranking boost Hi Reader, Are you struggling to improve your website rankings? Trust signals might be the missing piece

How To Be An Iconoclast

Tuesday, March 26, 2024

Your weekly 5-minute read with timeless ideas on art and creativity intersecting with business and life͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

Do This to Accelerate Your Career

Tuesday, March 26, 2024

10 DAYS LEFT TO JOIN WRITE OF PASSAGE: The Internet is the best matchmaking tool on the planet. And being mismatched is the best place to start. Write of Passage logo transparent-1 Write of Passage is