[SaaS Club] A Solo Founder's 7-Figure SaaS Journey

Hey Reader

I hope you're doing well.

Here's a quick round up of what's been going on at SaaS Club:

🎧 Podcast

A Solo Founder's Journey from Aha Moment to 7-Figure SaaS

In 2009, Sunil was traveling in Mexico and waiting for a new job offer.

He faced the challenge of signing without easy access to a printer and wondered how much easier it would be to sign on his smartphone.

That lightbulb moment kicked off Sunil's journey to create Signeasy.

With a background in software development, Sunil spent six months researching the idea before launching Signeasy as a mobile app. 

By the end of the first year, his app was making around $10k a month.

This early success motivated Sunil to keep pushing forward with the product, ultimately hitting the milestone of $1M in annual revenue.

But after five years of concentrating on the mobile app market, Sunil decided to pivot Signeasy towards a B2B SaaS product.

Despite facing fierce competition from well-funded competitors like DocuSign and Adobe Sign, Signeasy managed to carve out its niche by emphasizing simplicity, affordability, and great customer support.

Today, Signeasy is a thriving SaaS company with millions in ARR, closing in on becoming an eight-figure business.

With over 50,000 customers worldwide and a team of 80 employees, Sunil's initial vision has come a long way.

In this episode, you'll learn:

• How Sunil discovered an unmet need in the electronic signature market and created a product to address his personal pain point.

• The evolution of Signeasy from a mobile app into a thriving B2B SaaS solution.

• The obstacles Sunil faced in a highly competitive landscape and the strategies he employed to stand out from major competitors.

• The unique challenges faced by Sunil as a solo & bootstrapped founder and how he overcame them.

I hope you enjoy it.

Listen to the full podcast episode

🤖 Automate Your Busywork

Get more done in less time with "Automate Your Busywork" the latest book by Aytekin Tank, CEO of Jotform and a no-code expert.

This comprehensive guide to automation and no-code tools will help you reduce manual work, and streamline your workflows.

By adopting an automation-first mindset, you can increase your productivity, save time, and focus on the important things.

Order your copy now and start simplifying your life.

🚀 Oaza

Thanks to Oaza for sponsoring this newsletter.

Drive explosive growth for your B2B SaaS in 90 days

Ready to take your B2B SaaS from 0 visits to 100+ conversions per month in just 90 days? Oaza is a content marketing agency that helps B2B SaaS companies drive explosive growth by using an innovative sprint-based content marketing approach.

Learn more and book a free consultation

📗 Book of the Week

This week's book recommendation from Sunil is:

Ikigai: The Japanese Secret to a Long and Happy Life by Héctor García

This book is essentially about finding your true purpose in life. As an entrepreneur, you might find this inspirational if you're aiming to create a more meaningful and lasting business. 

🌐 Around the Web

YouTube Channel

Here's a link to the full video interview.

Check out our YouTube channel here. 

😍 Let's Get Social
Want to get more social? Follow me on Twitter or LinkedIn.

Have a great week!

- Omer

Interested in sponsoring The SaaS Podcast? Learn more here.


P.S. whenever you're ready, here are 3 ways I can help you:

1. SaaS Club Plus: We're re-launching a brand new paid community for SaaS founders with an exciting new offering. Join the waitlist!

2. SaaS Club Launch: A 12-week coaching program to help you launch your SaaS and/or get to $10K MRR faster. 

3. SaaS Accelerate:  A private coaching program to help SaaS founders get breakthrough results.