GrowthHackingIdea - $23 per email sent (43%-65% open rates)

THMotorsports' framework:
1st email [10 minutes after abandonment]: Open rate = 69%; CTR = 14%; Revenue = $42,362
2nd [1 day]: Open rate = 65%; CTR = 15%; Revenue = $11,802
3rd [3 days]: Open rate = 43%; CTR = 6%; Revenue = $18,530
4th [1 month]: Open rate = 46%; CTR = 3%; Revenue = $4,714


Legion Athletics' framework (offer no discount in the first email and '10% off’ in emails two and three):
1st [30 minutes]: Open rate = 63%; CTR = 10%; Revenue = $26,495
2nd [1 day]: Open rate = 58%; CTR = 16%; Revenue = $26,978
3rd [3 days]: Open rate = 55%; CTR = 17%; Revenue = $29,589


Peak Design's framework (the first email asks if they had any issues with checking out, the second offers 5% off + free shipping):
1st [2 hours]: Open rate = 65%; CTR = 12%; Revenue = $57,751
2nd [30 hours]: Open rate = 57%; CTR = 18%; Revenue = $87,680 ($23 per email sent)

Source: conversionxl.com


Cheers,
Charlie Patel ;)



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