This week’s brainfood is supported by our friends at Guide

How do you win top talent in 2023? Earn their TRUST.

Based on thousands of candidate surveys, we found that a winning candidate experience ranks high on the following 5 pillars (that spell TRUST, get it?): 

• Transparency: Does the candidate feel your organization has been sufficiently transparent? 

• Reciprocity: Does the candidate feel an equal sense of give-and-take? 

• Unity: Does the candidate feel they’ve been treated fairly and inclusively? 

• Speed: Does the candidate feel the pace of progress has been ideal?

• Truthfulness: Does the candidate feel your organization has been truthful with all information shared?

Check out Guide’s Candidate TRUST Framework for best practices to implement today. 

P.S. Want a behind-the-scenes look at Notion’s unique approach to building trust through efficient and effective candidate communications? Watch the video

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Friends,

Great to see everyone at Indeed FutureWorks last week.

I’ve pretty much become in-person events evangelist of late and every event I attend is reinforcing my belief that it is essential component of the health of the recruiting eco-system to which we all belong.

I’d like us to think about how each of us might actively contribute and reinforce these bonds between us, as external pressures - geopolitics, climate change, cost of living crisis and artificial intelligence - continue to stress the community. Let me know if you any ideas or initiatives you would like me to share.

In the meantime, make sure you check out:

1. The Big List of Recruiting & HR Events to Attend in 2023 - and a show up to a few of these!

2. Brainfood Talent Collective - apply if you’re an active job seeker

3. This Week, In Recruiting - community sections on this will have jobs, webinars

4. Brainfood Online - join the private fb group, and chat with 5K others

5. Brainfood Live On Air - follow my page if we’re not already connected, you will be able to watch / listen to weekly conversations I have with community members of topics we care about.

Thanks to Joey NK Koksal, Matt Best, Eugène van den Hemel, Christian Payne, Kirsten Tolfree-Dart, Kevin Lowe, Dave Hazlehurst, Kevin Green, Colin Donnery, Martin Poole, Oleg Podsechin, Olga Petruk, Simon Rutter, Desmond Hill, Matthias Schmeisser, Rob Walker and Tom Sayer for your public endorsements of all things brainfood - helping keep the show on the road 👊

Can you help? Share this newsletter with a friend who needs a boost

Share Recruiting Brainfood

What Do Brainfooders Think?

I’m assembling the July series of topics for Brainfood Live this weekend, so this feedback from last week’s poll was so helpful. Career progression for the TA career path looking strong as one of the topics.

Thanks to everyone who voted. Remember, scroll down to the end of this newsletter and let me know of your opinion of the topic of the week 👊

Brainfood Live On Air - Ep212 - Demographic Crisis: AI, Immigration and the Future of Work

I am super excited to introduce this conversation this Friday, because it will feature some of my favourite repeat guests Kevin Wheeler, (Founder, Future of Talent Institute) and Mariano Mamertino (Economist, Burning Glass), as well as the amazing Laetitia Vitaud (Founder, Cadre Noir). This will be excessive brainfood folks as we consider the topic of demography as a contributor to hiring crisis. Friday 30th June, 2pm BST - register here

PS: friends who want to livestream this show (free): click on this link and follow the instructions

The Brainfood

1. The Economic Potential of Generative AI

If there is one sector which is poised to be at least the short term winners of Generative AI world, it’s going to be the management consultants who will usher us in toward it. McKinsey report examining 16 different departments and 63 use cases of how GAI can / will / must increase productivity. Our lives will get better as consumers, will they get better as workers? One of the better reports out there, the use cases in particular help the visualisation process. Read it here, download pdf here

AI

2. HR Operating Model Report 2023

So basically 200 organisations submitted their org charts to this report, to reveal some fascinating insight on how they are structuring their HR / People departments. Quick findings: HR is indeed at ‘top table’ with 86% of organisations with CHRO position (sample bias tho…), Talent Acquisition only existing as a separate function in 66%. It’s an interesting study, read here, download PDF here

RECRUITMENT OPERATIONS

3. Atlas: Sequoia’s Interactive Guide To Europe’s Technical Talent

Significant contribution by VC Sequoia to the tech recruitment landscape - an interactive website talent mapping the tech talent across Europe, which adds in the additional value from offering some observations of the candidate expectations such as erosion of location based pay, ubiquity of hybrid and top priorities of tech candidates. Must read, or download the PDF here. H/T to brainfooder Ruth Barnett for the share.

TALENT INTELLIGENCE

4. DorkGPT

A Google ‘dork’ is basically an advanced search operator for Google, so why not use a GPT to help you generate them? Pretty simple idea of using today tech to produce outputs which can be used for yesterday’s tools. Someone give this a go and let me know if it is any good.

SOURCING

5. The Workers Quitting Digital Nomadism

2 years in and has digital nomadism lost its lustre? The absence of community is probably the toughest, under rated challenge, because whilst a rolling stone gathers no moss, it also probably doesn’t gather many friends either. Still, I think it is probably worth a go, but maybe a good idea to time box it. Love to hear from anyone who is doing this / has done this - might be a good one to do for Brainfood Live - let me know if you’re up for seeing a show on this.

REMOTE WORKING

6. AI Anxiety Career Concerns of Creative Professionals

The creative industries have been amongst the first to feel the disruptive effects of Generative AI, so a timely report to see how they are feeling about it - it’s probably what we will all end up feeling at some point. Text / image generation the dominant use cases here, as elsewhere.

AI

7. A Schumpeterian Process of Skills Acquisition

The process of technology acquisition is often also a process of de-skilling as we find greater efficacy and efficiency in using tools rather than investing time in learning the old skills. We move up stream to discover new innovation, work and purpose. I am sure that is the hope graphic designers have. Some interesting thoughts on where we might be going in this short essay on creation / destruction, decent screen cap of table of occupations of the future. H/T to brainfooder Vibha Bhatia for the share

FUTURE OF WORK

8. Fake Profiles and Sourcing: How Do They Affect Our Day-to-Day

Another great post from a hiring team which is really producing the sort of content we could all do more of - commentary on operational problems in recruiting. We’ve all encountered this one - fake LinkedIn profiles - and with GAI increasing the plausibility of fakes - likely one which will become an increasing problem. How to ID fakes, how to help stop them. H/T to brainfooder Alexey Geht for the share

SOURCING

9. How People Really Feel About the Four-day Week

Of course we really love it, because who wouldn’t want to do less work? Forget the ‘productivity’ argument - a cowardly defence for the assertion of rights that we as people should make for more time with family, and less time with or at work. After all, what purpose is technology innovation if not to free humanity from excess labour? Share this document around, your boss needs to see it. H/T to brainfooder Oana Iordachescu for the share.

CULTURE

10. Why It Seems Everything We Knew About the Global Economy Is No Longer True

…which might now include the idea that raising interest rates does not necessarily dampen down inflation, as the Bank of England has belatedly discovered this week when prices surged again despite / because of another interest rate hike. A review of ideological orthodoxies is in order, and this overview from the New York Times on the era of globalisation and the fallacious assumption of the inherent superiority of the free market over state directed economics, is decent enough, though inevitability maintains ideological blindspots in other areas which urgently require equivalent examination. That too will come, in time, probably again when it is too late. Have a read though, and have a think

ECONOMY

The Podcasts

11. The Commercial Property Crash, Eurovision War Contest, Bitter-er Lake

If you want to draw the dotted lines from investment management firms like BlackRock and Vanguard, who have significant commercial real estate exposure, who coincidentally also have significant shareholders in mass media publishers, then the motivations driving the manufacture of consent for the return-to-office might become clear. Good discussion on the future of cities, or lack thereof

REMOTE WORKING

12. ChatGPT Jailbreaking & Is AI Safety Nerfing AI?

One of the best explainer YouTube channels for complicated topics, which manages to go into depth whilst respectfully hand holding the novice all the way there. Densely packed 13 minutes which will make sure smarter about AI, especially on how advanced users are subverting the explicit guardrails on GPT’s. Have a watch / listen.

AI

13. Workforce Resilience

1500 C-suite executives surveyed on Workforce Resilience, KellyOCG President Tammy Browning talking it through with Matt Alder. Key insights? Employees feel betrayed that rhetoric not fitting reality, and dismissive of exogenous factors. Going to be easier for employers to simply do less employing, I reckon.

CULTURE

End Note

A lot of us are preparing for summer holidays and I hope that everyone has a chance to grab some rest over the coming days. Lets have a bit of fun with this latest poll, what kind of holiday do you most prefer, and why?

Leave a comment

That’s it

Thanks for reading

Have a great week everyone

Hung