Will generative AI replace human jobs or spur economic growth? It’s not that black-and-white, but new reports reveal some hints about how the job market is responding to the buzzy new technology.

Recent data from Indeed showed that job postings in June related to generative AI grew around 14% year over year. Conversely, a recent Verge investigation detailed how the boom around generative AI has led to an expansion in the use of gig workers to perform the mundane, low-wage tagging work that provides the data to train AI, and “artificial intelligence” was cited as a reason for nearly 4,000 job cuts in May, according to a report from outplacement firm Challenger, Gray & Christmas.

But the numbers aren’t all pointing to long unemployment lines: A survey of 1,400 business leaders from Upwork found that 64% of C-suite respondents said generative AI will lead them to hire “more professionals of all types.”

“We saw [C-suite executives] actually seeing this much more of an augmentation play with their workforce as opposed to automation,” Kelly Monahan, managing director of Upwork’s research institute, told Tech Brew. “And so we actually are expecting an increase in hiring…because it’s a brand-new technology and brand-new need within organizations.”

Keep reading here.—PK

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We know, there’s a lot of talk about AI these days. But a recent report has the kind of figures, if correct, that are hard for CFOs, or anyone, to ignore: Revenue from the generative AI market is expected to grow to $3.7 billion this year and reach $36 billion by 2028, according to S&P Global Market Intelligence.

Despite those eye-popping stats, generative AI is still a burgeoning field. “The generative AI software market is currently in the development stage,” and many of the companies S&P Global analyzed are “still in the beta or initial launch stage with their commercial products,” Nick Patience, a managing analyst at S&P Global, wrote in the report.

Yet it’s the combination of these factors that has everyone standing to attention. A nascent, growing field with billions in potential revenue? There’s a reason more and more CFOs are taking note.

Keep reading here.—NP

Coworking is a weekly segment where we spotlight Tech Brew readers who work with emerging technologies. Click here if you’d like a chance to be featured.

How would you describe your job to someone who doesn’t work in tech?

Taming machines and the humans building those machines so that we don’t inevitably end up in a world where we serve machines more than they serve us. More seriously, my work focuses on applied technical, policy, and organizational measures for building ethical, safe, and inclusive AI systems and organizations, specializing in the operationalization of responsible AI at the Montreal AI Ethics Institute and Boston Consulting Group.

What’s the most compelling tech project you’ve worked on, and why?

I’ve been doing extensive work on how to build more sustainable software systems and lead the development of the Software Carbon Intensity specification, which provides a standardized way to measure the environmental impacts of software systems. This effort emerged from my seminal work in assessing the environmental impacts of AI systems and their implications on societal inequities such as limited accessibility, data exploitation, and centralization of power structures that negatively impact our ability to democratize the advances in AI systems.

Keep reading here.

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Quote: “Amazon is Walmart 2.0 or 3.0 when it comes to being a target of critics across labor, competition, and independent business.”—Author Jason Del Rey, to Retail Brew about why Walmart still seems to be the underdog to Amazon

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