Avoid these mistakes in collecting product feedback

The most significant error when it comes to gathering customer feedback for your product is the omission of collecting any feedback at all. Once you steer clear of this mistake by actively soliciting customer input, you'll encounter an array of other factors that can hinder the effectiveness of your feedback collection endeavors. Below is an overview of prevalent missteps in feedback collection and strategies to evade them.

11 Common customer feedback mistakes to avoid. Collecting customer feedback is tied to the success of your company. According to a Deloitte report, customer-centric business models are 60% more profitable. There are some fairly simple mistakes to avoid when giving customers a chance to give you feedback. If you aren't careful, chances are that you can’t get the information you need, and it could cause extra work and unnecessary expenses down the road. The team at Rapidr looks at 11 common customer feedback mistakes which affect your customer’s experience and lead to a decrease in customer loyalty.
(via Rapidr) 

7 Mistakes to avoid when collecting customer data. Are you using your client feedback to its fullest potential? How can you be sure that your input will lead to sound, practical insights that benefit your company? The team at Layerise help you answer these questions by pointing out common customer data collection mistakes.
(via Layerise) 

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Hacking ChatGPT with the White House

Ever wonder if your favorite chatbot has a dark side? Well, this weekend in Las Vegas, thousands of hackers are about to expose the vulnerabilities of our dear AIs (so if you’re planning a heist that involves fooling a chatbot, perhaps, postpone?).

DEF CON is hosting a hackathon aimed at artificial intelligence chat apps like ChatGPT. Yep, the very same chatbot you might've spent late nights asking, "What's the meaning of life?" or "How to cook a turkey?" (spoiler: not in a microwave). The goal? Discovering if these AIs can be manipulated into...less wholesome conversations.

Amid concerns that AI chatbots could amplify bias or even provide step-by-step apocalypse guides, tech giants and even the White House are backing this exercise, hoping it'll be more of a “Catch the flaws” and less of a “Let's end the world” type of weekend.

“Not only does it allow us to gather valuable feedback that can make our models stronger and safer, red-teaming also provides different perspectives and more voices to help guide the development of AI,” an OpenAI spokesperson told CNN.

And while some researchers have recently tricked AIs into revealing slightly alarming suggestions (plans of robots taking over the world were mentioned – seriously), tech companies assure us they're on it. But it's not all doom and gloom; the main concern isn't just about chatbot mischief, but understanding the broader implications of these AI vulnerabilities.

So as the hackers descend on Vegas, keep your fingers crossed that they come back with insights on making AI safer. And if you do plan to test ChatGPT’s limits yourself, maybe start with asking it for lasagna recipes and leave world domination for another day.

5 mistakes to avoid in user research. To get maximum out of your research and as real feedback as possible, there are tons of rules and processes to follow. When you don’t follow those rules, you can unintentionally commit some common mistakes that affect the process negatively. Agate Avetisyan identifies 5 user research mistakes to avoid at any cost.
(via Agate Avetisyan )

Bad survey questions: What to avoid when collecting feedback in SaaS. Ever considered how much bad survey questions can hamper your customer survey responses? Not only do poorly worded questions kill data quality, but they can also affect the overall customer experience in relation to your products. Team Userpilot explores the different variations of bad survey formats that SaaS companies use, the best way to fix them, and how to structure questions for proper feedback collection.
(via Userpilot)

6 Common product discovery mistakes (and how to avoid them). Product discovery is a bit like walking a tightrope. It’s a delicate balance of trying to understand and delight customers while also meeting business goals. Even experienced product managers with the best intentions can make common mistakes while juggling these responsibilities. These mistakes can lead to delays in product launches and customer dissatisfaction. Kinjal Dagli identifies six product discovery mistakes that if you sidestep, you’ll be well on your way to building products that delight your users.
(via UserVoice)

Product Planning: Beyond the user story

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