Spotify Newsletter #176

Your Weekly Dose of Spotify News

Aug 25

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Hello — Welcome to the latest Spotify Newsletter! Thanks for reading!

Spotify ruffled through all their precious data between May and August to find out what the most streamed songs of Summer 2023 are, both globally and in the United States.

It should come as no surprise that I listened to absolutely none of the ‘most popular song of Summer 2023.’

Zero.

I did hear “As It Was” by Harry Styles many times — but that was in the car listening SiriusXM.

My personal summer playlist was more Steely Dan, Spoon, Joan Armatrading, The Guess Who and The New Pornographers, as opposed to Taylor Swift, Bad Bunny, Gunna and - to be perfectly honest - lots and lots of artists I have barely ever heard of.

But that’s me. I clearly need to get out more. I need to dip into the Today’s Top Hits playlist more often.

Anyway… it was as fantastic Spotify summer for me, as I hope it was for you, too!

Have a great day — and thanks for subscribing.

★In the SPOTlight★

⭐️ Peso Pluma and Eslabon Armado’s ‘Ella Baila Sola’ Crowned Global Song of the Summer by Spotify

With the summer drawing to a close, Spotify crunched the numbers to find out which song ruled their global chart system for the summer of 2023. Topping the streaming platform’s list, with 367 million streams, is Eslabon Armado and Peso Pluma’s “Ella Baila Sola,” the first regional Mexican song to have accomplished a long list of firsts for the latest booming Latin genre.

⭐️ Music Metrics Vault Debuts with Focus on Spotify Analytics

The inception of Music Metrics Vault came from an inherent problem faced by countless Spotify users and data enthusiasts. Navigating Spotify artist profiles to understand their performance metrics was a time-consuming and, at times, frustrating process.

⭐️ The Spotify logo: its history, meaning, and evolution

Founded in 2006 by Daniel Ek and Martin Lorentzon as a small startup in Stockholm, Spotify’s music service launched in 2008, initially supported by advertising. Its fun—and very green—original wordmark evoked exuberance, much like 1996 to 2013’s Yahoo logo, only with less bouncy letters.

⭐️ Spotify expands analytics to give 'a 360-degree view of your audience'

When Spotify For Artists deleted older historical data last month, they said they did it to make room for new features, and a just-launched Audience Segmentation feature makes good on that promise.