📱Beyond the Install: Driving Sustainable Mobile Growth Through Engagement 🚀

Speaker

Christina L. Morgan

Mobile Growth @ Adobe

 Member Posts 

How to Treat Qualitative Data & Quantitative Data for Winning A/B Tests?

Although it looks like we’re only tracking specific conversion events or monitoring user behavior, the goal is to combine both quantitative and qualitative data. Perhaps to find technical faults or common issues, but ideally, we combine them so that we can educate ourselves and gain a more holistic insight into our audience.

Gaming Microtransactions Unveiled: MTX From Basics to Breakthroughs

Unlike conventional payment methods for video games, like buying CDs, subscribing, or making one-time payments for virtual access, MTX brings forward a more interactive and dynamic approach. It enables players to make continuous in-game transactions, creating a constantly evolving gaming experience, driving revenue and retention.

[Case Study] How to Repurposed an Existing Ebook to Get 200K+ Views on Social Media

How an email Mailmodo planned and executed a campaign to repurpose content leading to 200k+ impressions on social media, and 20+ product signups in the first week of the launch.

What to Look For on Competitors' Websites

You won't be able to get ahead by copying what your competitors are doing. But ignoring competitors is also a mistake (your prospects are definitely looking into alternative solutions). The biggest opportunity is in finding a way to position your product against competition and stand out.

Top Questions

"What strategies are effective in creating compelling upsell offers using a plugin?"

Want to dig into the perceptions about the role of growth and access industry benchmarks? The State of Growth 2023 is a full report on growth teams across the globe, access it now!

"With the global slowdown situation, it's important to optimize the marketing budgets so that we get the best ROI from multiple channels. So it's important to keep growing at the highest possible rate, while we keep the spending in check."  Raja M., Senior Digital Marketing Director 

GrowthHackers

388 Market St, 1300, 94111, San Francisco

Unsubscribe