Morning Brew - ☕ AI ambivalence

Consumers are split on AI’s utility.
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September 11, 2023

Tech Brew

Cisco

It’s Monday. After nearly a year of relentless AI news, we admit we’ve been starting to feel a little ambivalent. Turns out it’s not just us: A new report from Salesforce indicates consumers are equally uncertain about the present—and future—of the trendy tech.

In today’s edition:

Patrick Kulp, Maeve Allsup, Annie Saunders

AI

Questionable utility

The term AI over a screen Vertigo3d/Getty Images

Even as the novelty around ChatGPT wears off, a significant minority of AI-loving consumers are still engaging the loquacious bot on a daily basis to do everything from fret over work emails to ask it where to shop.

That’s according to a new Salesforce survey of around 4,000 consumers in the US, UK, Australia, and India that found that around half of those people have tried large language models (LLMs) or other generative AI applications, and about a third of those continue to do so daily.

The report also traced a generational divide in who’s using the technology, with Gen Z and millennials making up 65% of users, and 70% of Gen Z respondents saying they’ve used it.

The survey comes as signs are mounting that consumers might be getting bored with LLMs. ChatGPT’s web and mobile traffic dropped for the first time between May and June by about 10% after a period of explosive growth starting with its rollout last November, according to SimilarWeb. That’s left tech leaders with questions about how to actually turn AI into products people will use.

Keep reading here.—PK

     

PRESENTED BY CISCO

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HEALTH TECH

Be well

Dan Shoenthal MD Anderson

The chief innovation officer (CIO) role isn’t quite like any other C-suite position at a hospital, and no two hospitals take the exact same approach.

Some hospitals task their CIOs with running an investment fund or developing technology to commercialize or solve internal problems.

“The role of innovation in healthcare is pretty diverse,” Dan Shoenthal, innovation team lead at the University of Texas MD Anderson Cancer Center in Houston, told Healthcare Brew. “If you talk to one chief innovation officer, you’ve gotten the perspective of one, but even amongst ourselves, we kind of joke about how we all have a little bit of a different responsibility.”

At the nation’s largest cancer center, the CIO role is built around experiential design—and that doesn’t necessarily mean introducing new technology (though that’s certainly part of it).

“People think of innovation where we have to have all of these augmented reality experiences [and] sometimes it’s just about how we evolve human interaction to be, what that individual is looking for, especially an individual with cancer,” he said. “You know, this is, for most people, one of the worst parts of their life. And so that human interaction is critical.”

Keep reading here.—MA

     

READER SPOTLIGHT

Coworking with Virgil Wong

Graphic featuring a headshot of HGS Chief Digital Officer Virgil Wong Virgil Wong

Coworking is a weekly segment where we spotlight Tech Brew readers who work with emerging technologies. Click here if you’d like a chance to be featured.

How would you describe your job to someone who doesn’t work in tech?

My startup, Medical Avatar, uses virtual reality to reduce stress, anxiety, and PTSD. Our Healthy Selfie symptom-tracking app improves the accuracy and quality of patient-physician communication.

My job at HGS focuses on using AI, automation, and analytics to create happier experiences for customers and employees. We put an end to people stuck on the phone, waiting endlessly to talk to a customer service representative. HGS provides the technologies and talent for fast customer interactions. We help large and mid-sized companies worldwide ensure that every moment with their customers is prompt, personalized, and positive.

What’s the most compelling tech project you’ve worked on, and why?

HGS recently modernized the call center of a $15 billion telecommunications company, empowering employees to do their best work. Our digital team rapidly implemented new tool sets to simplify and accelerate what were previously manual and complicated processes.

Before AI, customer experience team leads listened to hundreds of hours of phone call recordings each week, typed notes into spreadsheets, categorized each call individually, and assembled performance reports manually.

After our generative AI solutions, a team lead can now review all calls within minutes, see performance reports in real-time, and reach out to service representatives immediately whenever problems arise.

Our contact center platform, HGS Agent X, has an AI-curated, collective knowledge base containing the best answers and suggested actions for quickly solving customer issues. The system also prompts agents with selling opportunities—and checks in with them about their well-being, especially after difficult conversations.

Keep reading here.

     

TOGETHER WITH SOFI

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BITS AND BYTES

Stat: 95%. That’s how many teens “between 13 and 17 report having access to a smartphone,” according to Pew Research Center data cited by the Washington Post.

Quote: “If I videotaped every single intersection, you see people blowing red lights rolling through stop signs and speeding…We’re surrounded by these hazards.”—Cruise CEO Kyle Vogt, who told the Washington Post that the controversy over robotaxis is “sensationalism”

Read: As Google case heads to trial, a judge’s decisions worry company’s critics (The Information)

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✳︎ A Note From SoFi

1Investing in an Initial Public Offering (IPO) involves substantial risk, including the risk of loss. Further, there are a variety of risk factors to consider when investing in an IPO, including but not limited to, unproven management, significant debt, and lack of operating history. For a comprehensive discussion of these risks please refer to SoFi Securities’ IPO Risk Disclosure Statement.

This should not be considered a recommendation to participate in IPOs and investors should carefully read the offering prospectus to determine whether an offering is consistent with their investment objectives, risk tolerance, and financial situation. New offerings generally have high demand and there are a limited number of shares available for distribution to participants. Many customers may not be allocated shares and share allocations may be significantly smaller than the shares requested in the customer’s initial offer (Indication of Interest). For more information on the allocation process please visit IPO Allocation.

Please review the Customer Relationship Summary (Form CRS) which contains important information about the product, services, fees, and conflicts of interest of SoFi Securities LLC.

         

Written by Patrick Kulp, Maeve Allsup, and Annie Saunders

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