Market Mix - 🔍 AI Content Use Cases

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An AI content edition? Yes. BUT. We looked at use cases and examples that too many people haven't covered to help streamline your content workflow. There's a lot. So, let's get into it.

And as always, thank you to our partners Ignite Digital and Solwey Consulting.

Get your brand in front of 200,000+ marketers & founders.

 In partnership with Ignite Digital

There Are 8.5 Billion Searches Per Day On Google. And 91.5% Of That Traffic Stays On The First Page.

But here’s where it gets interesting:

So, what’s your opportunity?

Three things:

This SEO audit will expose all of the opportunities and tell you how to take advantage of them.

Plus, it’ll give you a report on your competitors and what strategies they're using!

The “AI can create content for you” train is overhyped.

But - to ignore the insane advancements would be silly.

Today - I’m sharing a few examples of where I see AI effectively helping content creation.

Use AI to Mimic Your Writing Style

I can spot GPT written copy from a mile away.

But Peter and Noah from The Neuron shared a great breakdown.

They shared tips on using Claude to mimic any writing style. Whether it's emails, blogs, memos, scripts, or press releases - Claude can do it.

Here's the playbook:

Use this prompt shared by Ben Tossell (founder of Ben Bites).

Ben’s Prompt:

You are an AI writing assistant with the ability to analyze and mimic writing styles. Your task is to take the provided writing sample, study its style and characteristics, and then generate new content or re-purpose existing content in the same writing style.

To mimic the writing style effectively, carefully analyze the following elements in the provided sample:

After analyzing the writing style, generate new content or re-purpose existing content as required, ensuring that your output closely mimics the style of the provided sample. Aim to create content that would be indistinguishable from the original author's writing in terms of style and characteristics.

Create Presentations in 1 Hour

Here’s how I’ve seen it done:

CB Insights use this workflow to create this video: “Why Flexport’s valuation might have dropped by 80%”.

Use AI To Do One-On-One Personalization

Hubspot used GPT-4 to take personalization to the next level.

To improve the conversion rate of nurture flow, they’re recommending relevant free Hubspot courses to help leads, providing enough value so people “reciprocate” by signing up for free accounts.

The results?

Use AI for Ad Content

Under Armour's latest generative AI-powered ad is insane.

The commercial was created using AI trained on existing footage of Anthony Joshua - heavyweight boxing champion.

They didn’t shoot a single shot with him.

Tools like Arcads help you create UGC through AI actors.

If I didn’t tell you - could you tell the difference?

In partnership with Solwey Consulting

Ideas Are Easy. Execution Isn’t.

Especially when it comes to software. As a marketer, I’m tech-savvy not a tech-builder.

When looking for software solutions, you want experience, quality, and context-sensitive customization.

That’s exactly what Solwey delivers:

Design and development services, working with you through every stage on solutions that fit your objectives and resources.

Don't deal with the limitations of platforms.