Sean Ogle is reporting that he's made over $1m with his two niche sites in the last 2 years.

"If you’re looking to launch a business with significant financial upside, passive income potential, and the freedom to stop trading time for money (and spend more time doing what you love), then starting a niche affiliate review website and YouTube channel could be the perfect opportunity for you."

"Ryan Sneddon runs Naptown Scoop, a local newsletter serving Annapolis, Maryland. In three-and-a-half years, he’s built an audience of over 18,000 (nearly half the town’s population), and last year the business generated around $200,000 in revenue."

Here is an interesting analysis into what the Morning Brew newsletter is doing well and where they can improve.

via @fortheinterested

Olly Richards is the founder of the storylearning.com language learning platform. After 10 years of slow, steady growth, he has over 100 classes, 30+ books, and a multi-million dollar business.

Big Ideas:
💥 "I just posted one really good blog post for years. It was as simple as that."
💥 Creators with an audience have an unfair advantage.
💥 Less than 10 affiliates account for 80% of sales. They were built through relationships.

Erik Hoel managed to start and grow his newsletter to a full-time income in 3 years.

Big Ideas:
💥 He reviews and features articles from his readers only if they are paid subscribers.
💥 He hired an illustrator to create unique images for every issue that really stand out on social feeds.

Some great ideas to improve your welcome emails.

💥 Why Meta is Better than X for paid advertising.
💥 Ads have to look organic to the platform. It has to look user generated.
💥 Test what works for calls-to-actions. There is a lot of variability.
💥 Why you should use your face for your brand.
💥 Lead magnets can be great for paid traffic.