The Intercept - An urgent appeal

It might not seem that way right now, but The Intercept really tries to send as few fundraising emails as possible.

But the unfortunate reality is that these are difficult days for journalism, and we have just 6 hours left before a critically important fundraising deadline.

Expanding our base of monthly donors is the cornerstone of The Intercept’s strategy for staying strong while so many other digital outlets shut down. And right now we’re in the final window to reach our April campaign goal.

So if you value independent journalism that challenges the powers that be — and if you can afford even $5 a month — please sign up by midnight.

If you’ve saved your payment information with ActBlue Express, your donation will go through immediately:

Donate $5 monthly →

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Earlier this year, the New Yorker described the 2,681 layoffs across the media industry in 2023 as an “extinction-level event” affecting outlets as varied as NBC News, the Washington Post, the Los Angeles Times, Vox, Business Insider, and the New Yorker’s own publisher, Condé Nast.

The Intercept is determined to avoid the fate of outlets like Gawker, Vice News, and BuzzFeed News, all of which have closed down entirely. But we’re not immune to the industry trends — and sadly, that includes our own recent round of layoffs.

The good news is that there’s a reason The Intercept has so far avoided the catastrophic fate of so many news outlets: Tens of thousands of generous readers like you who are enthusiastic enough about independent journalism to chip in whatever they can afford.

Sometimes, these donations come in a sudden wave of grassroots outrage over a headline-grabbing injustice, like Israel’s war on Gaza. But we can’t budget based on such unusual moments.

That’s why we rely so heavily on a small number of committed monthly donors to provide a predictable and reliable base of support. Our best hope for becoming financially sustainable is to finish this month’s campaign strong or else face a devastating shortfall in an all-important election year.

If you’ve saved your payment information with ActBlue Express, your donation will go through immediately:

Donate $5 monthly →

Donate other amount →