How to build stronger brand-influencer relationships

Influencer Relationships Are Evolving—What Does That Mean For Marketers?
 
 

Influencer Relationships Are Evolving—What Does That Mean For Marketers?

 
 
 
 

86% of consumers make purchases inspired by their trusted influencers at least once a year, proving the impact they have on our buying habits. But as influencers’ fandoms grow, emotional attachment increases, heightening the risk of harassment and brand backlash.

To protect your brand and the influencers you partner with, relationships must be built on trust, transparency and mutual benefit. Discover six ways to forge stronger, positive brand-influencer relationships to mitigate risks, fulfill your brand’s goals and turn influencers’ fans into customers.

Find out now → 

 
 
 
How Women Are Building A More Inclusive Creator Economy

How Women Are Building A More Inclusive Creator Economy

Women are driving inclusivity in the creator economy, founding their own brands and working behind-the-scenes with influencers. Jayde Powell, content creator and marketer, spoke with five female creatives to learn how they’re building a space that’s equitable and profitable.

 
An Influencer Marketing Toolkit to Kickstart Your Strategy

An Influencer Marketing Toolkit to Kickstart Your Strategy
 

Influencer marketing can scale to fit a variety of budgets, making it an effective tool for brands of every size and industry. In this new toolkit, find the essential resources you need to begin, budget and build a clear influencer marketing strategy that fits your brand and drives ROI.
 

 
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

Older messages

[Digital Event] Leverage the power of influencers

Thursday, May 2, 2024

Our free event will give you insights & tactics from industry experts. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

New data: Get the keys to influencer marketing success

Tuesday, April 30, 2024

Insights from 2000 consumers and 300 influencers ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

What makes a winning influencer campaign?

Thursday, April 25, 2024

Find out in the 2024 Influencer Marketing Report ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

[Webinar] Supercharge your social workflow with AI

Wednesday, April 24, 2024

AI Bootcamp–last chance to register! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Make a positive impression with AI-generated content

Tuesday, April 23, 2024

Key insights from brands like ESPN, Dove and more ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

You Might Also Like

SoftBank's Vision Fund conundrum

Sunday, May 19, 2024

Plus: Mid-market fintech heats up, how AI might transform infrastructure SaaS, European VC valuations rise again & more Read online | Don't want to receive these emails? Manage your

The Profile: Wall Street’s favorite podcast & the crypto investor who wants to overhaul the industry

Sunday, May 19, 2024

This edition of The Profile features Chris Dixon, Olivia Munn, and others. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Sunday Thinking

Sunday, May 19, 2024

"I hope you find time to remind yourself that you are where you need to be and you will get to where you want to be." ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Try Our Free Resume Review Tool!

Sunday, May 19, 2024

May 19, 2024 | Read Online Try Our Free Resume Review Tool! fb tw in email Hey, Michael from CrackedDevs here! We just launched our new free resume reviewer on Product Hunt! Try it out here: https://

Brain Food: Necessary Virtues

Sunday, May 19, 2024

FS | BRAIN FOOD May 19, 2024 | #577 | read on the web | Free Version Welcome to Brain Food, a weekly newsletter full of timeless ideas and actionable insights you can use in life and work. FS "

Recruiting Brainfood - Issue 397

Sunday, May 19, 2024

ChatGPT4o, Practical Guide to Skill Based Hiring, crisis in employee well being & engagement and a very good experiment on AI bias in LLM's. All this and more sensations from the world of

CTR +40%. Blondes vs Brunettes vs Gingers :)

Sunday, May 19, 2024

Today's hack Ads with images of Gingers get 40% higher CTR than of brunettes Matthew Woodward ran a funny experiment through Facebook ads. He set 3 advertising campaigns. Everything was identical

Mindsnack Ep. 1 - Gratitude

Sunday, May 19, 2024

Why practicing gratitude is important ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

3.1 million visitors/mo from a simple tool

Saturday, May 18, 2024

...and it survived every Google update! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Update: AI Explored podcast With Michael Stelzner

Saturday, May 18, 2024

Hey, Reader! We've got some exciting news. Not only did we launch the AI Explored podcast on Apple Podcasts, Spotify, YouTube Music, and Amazon Music—we did even one better. I realize so many of