Really Good Emails - There's always better than good
A ton of emails went under the microscope at UNSPAM last month - and one theme came through pretty strongly: Elbow bumps are way more fun than handshakes. Also: No one's emails are perfect but there are plenty of ideas out there to test. --ADVERTISEMENT-- [Catered] Content is KingHeard of the phrase "Content is King"? Well, There's a new king in town and his name is Catered Content. It's not only required to understand what your audience wants to read about, but now they want it catered to their individual interests and likes. Take this example here from Zillow, which uses past behavior to serve up an email that is personalized to the user. It's a regal experience. FUN CONTENT WE THOUGHT YOU'D LIKE TO READ Accessible font sizing, explainedvia CSS Tricks How to create a compelling landing pagevia Smashing Magazine 7 thank you emails for online stores and othersvia Sleeknote 5 actionable UNSPAM 2020 takeawaysvia Human We sent this email to you because of your insatiable thirst for email inspiration that does not make your eyes burn like you were thrown into a lake of sliced raw onions—ugh, the worst. All this sh*t is © Really Good Emails 2020. If you want to send us gifts, fan mail, or anything that does not include stalking or us waking up with you in our living room—you can find us at C/O Atlas Local, 25 Draper Street, Greenville, SC 29611 Or, if you're just tired of hearing from us, you can too. |
Older messages
Earth to Reader
Tuesday, April 21, 2020
🌎🌍🌏Bringing outdoors in. Plus why the promo tab is good, tips to increase retention, and more.
Hey Reader! How you been? 🙂
Sunday, April 19, 2020
We've been sending you emails for two weeks now and thought we'd check-in with you. Hey Reader! We've been sending you emails for two weeks now and thought we'd check-in with you. We
Mirror, Mirror...
Friday, April 17, 2020
Be the fairest in the land. Plus trending email designs, starting HTML templates, and more.
Email King
Tuesday, April 14, 2020
🐅🐅🐅Plus customer appreciation emails, positive relationships, and empathetic communication
Spring cleaning in email
Friday, April 10, 2020
Paring down email's designs and complexity. Plus other email stuff.
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