Proof of Concept - Experiencing Hatch Conference
This week I attended Hatch Conference in Berlin, Germany. It was an honor to give the opening keynote, "Design and (Blank)"—a talk sharing my experience leading other departments outside of design and how we might see this become a trend. Long live the generalist. After I delivered the keynote, I was lucky to be one of the attendees to experience the incredible speakers, interesting design topics, and connect with people who visited the conference. Talk highlightsDesigning through the Hype by Rachel Rosenson
Rosenson’s talk was one of my favorites from the conference. Emily Campbell's The Shape of AI AI can do the heavy lifting so experiences can be more human-centered. I’ve personally explore this in Dynamic Interfaces, custom abstractions, and AI for neurodiversity¹. Professor Erik Spiekermann's closing keynote ÌníOlúwa Abíódún wrote a few wonderful posts summarizing a few of the talks: The Shape of AI, How UserTesting Does user testing on UserTesting, Design and (Blank), and How Linear Designs for Planners. Connecting with peopleIn addition to the great speakers, the attendees are a great way to connect and learn from each other There's no better experience than a long-time friend tapping you on the shoulder and being delighted when you turn around and realize they're also here. In addition, these gatherings are great opportunities to welcome new people into the community. You also meet your internet friends in real life and realize their actual height. I saw two former team members at One Medical and Black Pixel. Returning to BerlinMy return to Berlin was dramatically different than Jason Bourne's experience. Like Tokyo and New York, Berlin is a Creative Lazarus Pit to rejuvenate. I love writing in the abundant cafes, wandering the streets looking at street art, or stumbling upon a repurposed building that is now a creative commune. RecapThough I limit speaking engagements and conference attendance, I’m so glad to be a part of Hatch Conference. It was an honor to be a part of the experience. Thank you to Damián Martone, Clemence de Robert, and the Hatch team for organizing and hosting a great event. It's a lot of work and they pulled it off. If you’re interested in attending in the future, visit www.hatchconference.com to stay updated. Hyperlinks + notesA collection of references for this post, updates, and weekly reads.
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