Little Stream Software digest for the week of 2024-10-16

Hey there,

Here's articles I published over the last week.

- Eric Davis

Focus on the biggest returns first

When you're trying to decide what projects or campaigns to start, it can be helpful to figure out how much potential they might have. For example: Building a...

Fixing high-traffic products that don't sell

Some products attract attention but don't sell that well. These products bring in traffic but their sales and conversion rates are way below your normal. They...

Discounting to encourage repeat buying behavior

The weekend before last I bought an ebook from Kobo. This last week they sent an email encouraging me to keep reading with a 30% off coupon for another ebook....

Directives: create clarity on what you should do

A few years back I read about an idea from Derek Sivers called directives. Compressing wisdom into directives — (“Do this.”) — is so valuable, but so rarely...

Data study on Shopify repeat customer metrics

Part of my work on Repeat Customer Insights is evaluating broader industry statistics and incorporating them into the app as part of the advice and Insights...

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Little Stream Software digest for the week of 2024-10-02

Wednesday, October 2, 2024

Hey there, Here's articles I published over the last week. - Eric Davis New release: Variant Reorders Following-up on the release of Product Reorders, Repeat Customer Insights now reports on

Little Stream Software digest for the week of 2024-09-25

Wednesday, September 25, 2024

Hey there, Here's articles I published over the last week. - Eric Davis Sharpen your Shopify tools Seth wrote recently about sharpening digital tools. The rest of us, on the other hand, regularly

Little Stream Software digest for the week of 2024-09-18

Wednesday, September 18, 2024

Hey there, Here's articles I published over the last week. - Eric Davis Brand your coupon codes One easy branding opportunity that I don't see used enough is from from your coupon codes. Some

Little Stream Software digest for the week of 2024-09-11

Thursday, September 12, 2024

Hey there, Here's articles I published over the last week. - Eric Davis Learn your tools I've been helping my kid learn algebra by following a course. This week she asked for help with a part

Shopify Dispatch Issue #467 - Fundamentals, Change

Wednesday, September 4, 2024

Issue #467 - September 4th, 2024 After nearly 9 years of Shopify Dispatch, I'm deciding to pause publishing the Shopify Dispatch newsletter. Over the last few years I've noticed a lot of