CXL - The playbook that built a $360M empire

Russell Brunson built a $360M empire using this playbook. Now, Adam Robinson is using it to monetize free users in B2B SaaS.

You’ve likely heard of Russell Brunson and ClickFunnels—a company that skyrocketed to over $360 million in revenue by helping entrepreneurs build sales funnels. But what’s the secret sauce behind his success?

Brunson’s "Perfect Webinar" framework isn’t just clickbait; it’s a proven, repeatable system for turning cold prospects into loyal, paying customers. It’s a strategy so effective that businesses across industries have adopted it—and scaled massively.

Now, Adam Robinson is putting it to practice.

As the founder of Retention.com and RB2B, Adam has adapted this legendary playbook for SaaS, and according to him it's an absolutely future-proof GTM playbook. His approach centers on leveraging webinars, building engaged communities, and crafting irresistible bundled offers—all designed to help SaaS companies convert free-tier users into paying customers with minimal friction.

What you'll learn:

✅  The fundamentals of Russell Brunson’s "Perfect Webinar" and how it helped grow ClickFunnels into a household name for entrepreneurs.

✅ Adam Robinson’s spin: how he’s adapted this system to monetize free SaaS users.

✅A step-by-step guide to creating a zero-cost acquisition model using paid traffic and high-converting offers.

✅ Proven strategies to align webinars and community-building efforts for maximum ROI.

When: 26 November 2024, 10:00 Pacific Time
Where: Live Online (+ replay if you registered but can't make it)

Register now 👇

CXL, 901 S Mo Pac Expy, Suite 150,
Barton Oaks Plaza One, Austin TX 78746.

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