CXL - New Course Live : ABM

Our new course is officially live
ABM – Get ROI in 6 Weeks

Mastering ABM is about more than just identifying target accounts—it’s about turning those accounts into real opportunities. This course equips you with the exact frameworks and playbooks to break through to new prospects with precision, align sales and marketing efforts seamlessly, and drive meaningful engagement at every stage of the funnel.

You’ll learn why most ABM strategies fail and how to avoid those pitfalls by starting with actionable activation playbooks, not vague plans. With real-world case studies like “The Escape Game,” you’ll see how to apply these frameworks to solve challenges like lead attribution, ROI tracking, and resource prioritization. By the end, you’ll walk away with a crystal-clear understanding of how to create, scale, and optimize an ABM strategy that delivers measurable results, saving you time, maximizing your impact, and ensuring your team’s efforts translate directly into revenue growth.

In this course, you will learn how to:

• Strategic Account Targeting: Identify and prioritize high-value accounts that align with your business objectives, ensuring your resources are focused where they’ll deliver the greatest impact.
  
  

   

• Building Activation Playbooks: Develop and implement actionable frameworks to engage target accounts effectively, bridging the gap between strategy and execution.
  
  

   

• Enhancing Sales and Marketing Alignment: Foster seamless collaboration between sales and marketing teams, improving communication, alignment, and shared goals.
  
  

   

• Optimizing Lead Attribution and ROI: Leverage proven techniques to measure campaign success, track ROI, and gain clearer insights into the impact of your ABM efforts.
  
  

   

• Personalized Outreach at Scale: Break through to new prospects with tailored, account-specific messaging and campaigns that drive engagement and conversions.
  
  

   

• Efficient Resource Allocation: Maximize the efficiency of your team’s workload by focusing on scalable and effective ABM processes, minimizing wasted effort.
  
  

   

• Driving Pipeline and Revenue Growth: Translate your ABM efforts into tangible business outcomes, consistently filling your pipeline with high-quality opportunities.

CXL, 901 S Mo Pac Expy, Suite 150, Barton Oaks Plaza One, Austin TX 78746.

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