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Listing your business in online directories helps you build citations and improve visibility in Google’s featured local results and main SERPs.

Here’s what to include in an online business listing:

• Consistent NAP (Name, address, phone number).
• A link to your website (plus UTM to track traffic from each directory).
• A detailed company description, including mission, culture, and values.
• Photos or video of your office, employees, or daily business operations.

And the top 10 free business listings you should start with…

1. Google Business Profile
2. Yellow Pages
3. Foursquare
4. Better Business Bureau
5. Superpages
6. Hotfrog
7. Merchant Circle
8. EZLocal
9. eLocal
10. Manta

Check out HubSpot’s comprehensive guide for more.

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It’s a simple, elegant way to make your processes faster and more intuitive every day.

Place a Classified Ad in a Friday edition of The Daily Carnage for just $99.

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• 200 characters 📣
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Let’s get it on the calendar.

Australian agency Oblong has designed an OOH campaign for Brahma Kumaris to calm the masses during the holiday rush.

Made in collaboration with art therapists, the series of posters features soothing shapes and colors with instructions for mindfulness exercises.

“I think we can all admit, this year has been difficult for a lot of people, with the cost of living crisis and various world events,” Oblong’s CD Justin Ruben told AdAge.

“Hopefully these posters can provide people with a little bit of calm, even when they’re running around the streets doing last-minute Christmas shopping.”