TMAI #214: Leadership: Always be Learning & Teaching.

Like   Tweet   in  
The Marketing Analytics Intersect
 

My son returns from school and I ask him: How were the results of your math final?

He replies: I got 100 out of 100.

I pause.

He rushes to add: And, before you ask, there were no bonus questions!

I smile and say: Well done, Sweetie. And, I kiss his forehead.

Two things.

My son knows me and my expectations: You have to always try and push yourself to the max. Getting a good score is not good enough. If there are bonus points to be earned, put in the extra effort required to earn those points.

He also knows... It is not the perfect score that I care about, it is that he pushes himself in terms of learning, preparation and doing his best in the test, and to prepare enough to go for the bonus points.

If that results in a good score, that is, well, good.

If putting in his best effort yields less than a good score, that is ok. It is the effort that matters.

This has been my fundamental "leadership" strategy with both our kids: You are expected to work hard, be self-driven, and strive to do a little better than you did the last time.

In exchange, they have the freedom to manage their schedule/life. My spouse and I have never checked the status of their homework or their robotics code or hackathon project preparation. I'm never worried if my son's spending half a day playing video games.

Work hard. Always be learning. Manage your life so that the prior two are true.

(In a life-span context this "leadership" posture is a 50-year experiment. So far so good, but only time will tell if at 50 the kids are happy humans - our macro goal.)

I'd be remiss if I did not emphasize that like all children everywhere, our kids have strengths and weaknesses. They are incredibly driven and well behaved at school - and they refuse to get up on the weekends on time and only eat mushrooms with much complaining!

***

I'm going to use two phrases below, please allow me to define them.

A gross simplification but... There are two skills clusters required to be successful in a professional environment:

Technical skills are those that are required to produce high-quality output in a job. Ex: Data analysis, effective selling, on-time truck scheduling, smart accounting, deep knowledge of customer service drivers, SEC regulation shenanigans, etc., etc. Whatever your job technically requires you excel at - including critical thinking.

Organizational advancement skills are those that are required to more effectively function in a modern organization to achieve more influence and career advancement (MONEY!). Ex: Your office politics, changing yourself so you fit in, how to manage up layers of bosses, tips and tricks to get promoted, psychological safety, etc. etc. Elements, usually behavioral, you require to demonstrate organizational impact (or the perception of having delivered impact).

Another simplification but... Individuals usually obsess only about technical skills (they should not), leaders usually only obsess about organizational advancement skills (they should not).

Let's get back to leadership...

***

It might surprise you - or maybe not - that I bring the same fundamental leadership approach to work with me.

My explicit goal for the team I lead is for it to be a place where each person can be the best professional version of themselves.

For this to happen, I commit to the team that our environment will be the most intense learning experience they'll have since they left university (with the assumption that that was intense!). Intense learning is supercritical to being able to be the best version of ourselves over time.

For this to happen, I commit to being a teacher. Not the how to manage office politics and massage egos on your march upwards - though personal bruises over time have taught me that this is extremely important. Rather, the here's how to do analysis xyz better and here's what I know about effective storytelling from my experiments and proactively teaching from the small portfolios of skills I have.

For this to happen, I commit to finding hard problems for the individual and the team to solve together - that is how you learn, that is how you become the best version of yourself.

For this to happen, I commit to working hard in the trenches with them rather than dumping problems in their lap to solve and then floating around taking credit for their solutions.

For all of the above to happen, I commit to setting super high expectations for myself and doing the same for each member of the team. Just as I do for my kids.

On that note, there are two things that are different between home and work.

1. I do not roll up my sleeves and do the technical work with my kids. (An excellent philosophy of my wife about raising self-sufficient kids.)

2. At work, I choose to encourage, even gently and persistently nudge, a team peer to grow and expand seven times. After that, I stop. Firstly because I am not a parent at work :), and growth requires intrinsic motivation - if you don't have it, you don't have it, and that is absolutely ok.

As is the case with my kids, I have strengths as a leader and a lovely collection of weaknesses. Just talk to Michelle or Jennifer or Amaya or Cathy and they'll spill the beans.

To the best of my ability, my overarching philosophy at work, for me and for our team, is:

Work hard. Always be learning. Manage your life so that the prior two are true.

***

A provocation for you.

If you are an individual contributor...

Are you working for a leader who can teach you to strengthen your technical skills directly, or just teach you organizational advancement skills?

Are you in a constant seek mode for new challenges (in your core area but also two steps to the left/right) or comfortable and settled?

Do you actively make the work you touch better - even when it might come from someone with expertise - or just change the font / align the cells and claim improvement?

Are you managing your professional schedule/life/opportunities, or is someone doing that for you?

In each instance above, the first choice is one that would be made by someone living these values: work hard, always be learning and manage your professional life so that the prior two are true.

And, of the four question choices above the first question choice is the most critical. If you don't work for a leader-teacher, make a mental note. Then, quietly look for positions inside or outside the company where you can work for a leader-teacher - the impact on your professional life and emotional balance will be transformative.

If you are a leader...

Are you a teacher-leader, personally contributing to strengthening the technical skills of your team?

What is the distribution of your teaching time between contributing to improving organizational advancement skills vs technical skills of individuals in your team?

Are you satisfied with the personal investment - of time - in new learning related to the technical skills required for someone to be successful in your team?

(Finance. Logistics. Sales. Customer Service. Biz Dev. Innovation. Operational Excellence. Advanced Analytics. Human Resources. Whatever your team's remit is)

As leaders grow, the difficult requirements of their role drag them away from technical competence and on to organizational advancement competence.

While solving for that reality, I've discovered that the most effective leaders figure out how to invest enough time in their personal learning of the latest technical skills - because without them, they can neither imagine the best future for their teams (vision) nor be the source of effective ideas (tactics).

We are leaders & contributors.

While I've had team leadership positions the last xx years, in some meetings I'm an individual contributor and in other meetings I'm a leader-contributor.

Hence when it comes to improving my impact, I use both of the above clusters to invest in myself and, thus, my contribution to others/company.

Regardless of your title, my analysis indicates the same would be true for you.

***

Bottom line: There are a hundred dimensions to effective leadership (including luck). Not all of them contribute to success to the same degree. Having worked for effective leaders and having worked with effective leaders, these three things matter: 1. Personally living and delivering against high expectations 2. Replenishing technical skills as a leader and 3. Truly being a teacher-leader.

Be that, or make way for others.

Much love.

-Avinash.

 
 
Powered by Mad Mimi®A GoDaddy® company

Older messages

TMAI #213: Investing in Understanding the Moment.

Friday, June 5, 2020

My heart is heavy with the events of the United States. I was working on a piece about leadership (the type that I practice, and one dimension of it Web Version Like Tweet in The Marketing Analytics

TMAI #212: Why don't you send spam?

Friday, May 29, 2020

Have you ever thought about why your company does not send email spam? Ok, based on the number of unsolicited emails I get that don't provide an "uns Web Version Like Tweet in The Marketing

TMAI #211: Anxiety, Joy and Zen.

Friday, May 22, 2020

I can be fastidiously picky in certain instances. The phrase OCD would be apt. I probably tried 20 keyboards before I settled on my Kinesis Advantag Web Version Like Tweet in The Marketing Analytics

TMAI #210: Be Indispensable: Obsess About Analytics Outcomes.

Friday, May 15, 2020

If the Analytics Evangelists of the world, and I, are remotely impactful then you are likely spending more money on your Analytics program. You've hi Web Version Like Tweet in The Marketing

TMAI #209: Never let a crisis go to waste.

Friday, May 8, 2020

A lot of our peers, journalists, opinion formers, are saying that life will never be the same again post CV-19. There are loads of articles, podcasts Web Version Like Tweet in The Marketing Analytics

You Might Also Like

Hack retention like unicorns do

Monday, December 23, 2024

Inro, Qolaba, MySEOAuditor, ContentRadar, and SEO Pilot are still available til end of this week. Then, they're gone!! Get these lifetime deals now! (https://www.rockethub.com/) Today's hack

The Profile: The CEOs attending psychedelic retreats & the crypto founders getting ‘debanked’

Sunday, December 22, 2024

This edition of The Profile features crypto entrepreneurs, 'psychedelic' CEOs, and more. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

🤔A lingering suspicion...

Sunday, December 22, 2024

Plus, what stands in most marketers' way... hey-Jul-17-2024-03-58-50-7396-PM Here at Masters in Marketing, Caroline, Laura, and I have interviewed some very bright minds from some very bold brands.

Marketing Weekly #211

Sunday, December 22, 2024

Marketing a Virtual Patient: The Quest to Eliminate Medical Error • What if You Could Reduce Returned Products With Just Some Lines of Text? • How to Manage an Omnipresent Social Media Strategy • 3

Salesforce Now Hiring 2,000 Sales Execs To Sell AI

Sunday, December 22, 2024

And the top SaaStr news of the week To view this email as a web page, click here Salesforce: Actually We're Going to Hire 2000 Sales Execs Now To … Sell AI So it was just the other day Salesforce

Sunday Thinking ― 12.22.24

Sunday, December 22, 2024

"When someone shows you who they are, believe them the first time." ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Chokepoints in the AI boom

Sunday, December 22, 2024

Plua: Why 2025 looks like a brighter year for VC, key signals for allocators and more Read online | Don't want to receive these emails? Manage your subscription. Log in The Weekend Pitch December

Brain Food: The Right Grip

Sunday, December 22, 2024

FS | BRAIN FOOD December 22 2024 | #608 | read on fs.blog | Free Version Welcome to Brain Food, a weekly newsletter full of timeless ideas and insights you can use. Before we dive in, a last-minute

🤖 Google Search “AI Mode” Dropping Soon

Sunday, December 22, 2024

The Weekend Update... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

🦄 12 spicy takes

Sunday, December 22, 2024

Prediction markets, phone addiction, ESOP plans and other such things. 🎄 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌