Marketing Examples - Marketing Examples #046

It's been a while. Let me explain. A big goal of mine this year was to try 
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#046 - How to Sell + Some Practical Tips
It's been a while. Let me explain.
A big goal of mine this year was to try YouTube. 75k subscribers haha! So I took the last few weeks off, learnt editing, and made my first video.
It's all about how to sell. Specifically, how to sell potato peelers ;)
Just 3 minutes. Packed with tips. I'm proud of it.
The newsletter will be back to normal next week. In the meantime, here's five of my favourite marketing tips:
1) How to get more leads from your “contact us” section:
1/ Contextualise header copy
2/ Use a real persons face and email
3/ Be specific with your availability
Drifts landing page
2) My sales email template
Back in the day, I worked for a co-working company. I wrote them this cold email which we sent to London freelancers. Worked a treat.
Drifts landing page
3) Three tricks to persuade people to buy the higher tier
1) Create a hierarchy
2) Offer a more compelling discount
3) Use tier names to set expectations
Drifts landing page
4) How to self promote in comments
Drifts landing page
5) Think “Call-to-value” not “Call-to-action”
Buttons which amplify action over value usually perform better
Drifts landing page
Sponsored by
EmailOctopus. I use them to send this very newsletter. Cheap, reliable, and great customer support. Check them out!
Thanks for reading, Harry
If you enjoyed the video I'd love it if you dropped the link in your companies Slack. Spice up your co-workers Friday!
Know any marketing pals who'd enjoy the tips. Why not forward the email? Any newbies can join here :)


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Marketing Examples #045

Thursday, June 4, 2020

Ask a marketer, “How does my product grow?” They'll reply: Ads, affiliates, sales, social, yada yada yada Marketing Examples Logo #045 - Growth Loops (Growth Loops • 3 mins • Read on website)

Marketing Examples #044

Friday, May 22, 2020

May 2019. I wrote my first marketing article. A year later my email list hit 19000. Marketing Examples Logo #044 - How I promote my content (Content marketing • 3 mins • Read on website) Hola. Sorry

Marketing Examples #042

Wednesday, May 6, 2020

Two weeks. No articles. What happened? Marketing Examples Logo #043 - 17 tips for great copywriting: (Copywriting • 3 mins • Read on website) Two weeks. No articles!? Well, I wanted to email something

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Monday, April 20, 2020

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Friday, April 10, 2020

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