Where to click?

From the beginning of humankind, buttons have been useful in interacting with the physical world. But since the button transitioned into the virtual world via Apple computers in 1986, we've figured out that a rectangle with words on it is the thing that makes the internet easier. Or is it?

In this week's Feedback Friday episode, we showcase some emails that may or may not use buttons and how that determines the outcome of the reader's intentions amongst other design elements.

P.S. if you are into reading instead of watching, here's the text version.

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The 5 principles of customer loyalty

Your loyal fans—the ones who choose to spend their hard-earned money with your brand over and over—may not be getting the exclusive experience they deserve. Here are the principles you need to do that.

CONTENT WE THOUGHT YOU'D LIKE TO READ
BEFORE THE WEEKEND PUSHING BUTTONS

The biggest names in email advertise on RGE. You can too. Really.

We sent this email to you because of your insatiable thirst for email inspiration that does not make your eyes burn like you were thrown into a lake of sliced raw onions—ugh, the worst.

All this sh*t is © Really Good Emails 2020.

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