Advanced Facebook Audience Targeting for eCommerce Businesses

Hey Reader, this newsletter is brought to you by the Facebook Marketing Summit. Two things to end your week:

#1: Instagram Launches Reels Globally to Take on TikTok (Live on YouTube)
We're about to go live (10am Pacific / 1pm Eastern) to explore the official rollout of Instagram's TikTok competitor, Reels, with special guest, Rachel Pedersen. We also cover major enhancements to the Facebook Messenger chat plugin. Join us!

#2: Advanced Facebook Audience Targeting for eCommerce Businesses (Listen on Apple Podcasts | Google Podcasts)
Want to do advanced Facebook ad targeting? Looking for tools to make it easier to track custom events on Facebook? Learn how Facebook Custom Events parameters can reveal new ways to analyze and leverage your eCommerce site’s user data for a better return on your advertising.

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Reader, last day to save: Facebook Marketing Summit
When you register for this online event, 14 FB marketing pros will show you how to increase your reach, create better engagement, and sell more with Facebook. This live online event starts Monday, and is brought to you by Social Media Examiner. Do not miss it!

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