Software Ideas Newsletter

ISSUE #9 Preview

Unlock the full version:

You can unlock the full version of this issue, releasing live at 2:00 PM EST today, by clicking here. Hit the "Sign Up" button in the top-right

In This Newsletter:

CHANGES:
I've changed the way the preview newsletter is formatted. Let me know how you feel about it!

Typeform

Typeform. Most of you in the SaaS space will have heard of them. You've probably used a typeform at least once in your life.

If not, you can try it out here.

Even on mobile, it's a crazy-good experience.

The company behind these forms started as a small company in Barcelona. In 2012, they just wanted to make a form that handled mobile better than the current options.

Now, they're a $30 million dollar company. But what's so unique about them?

They have a nice UI, but can't that be easily copied?
The starting price is very high for small companies. $35/month for some forms?
They don't have the best reputation for customer support.

So what's their secret driving $30 million dollars of sales per year? Here's a hint from one of their reviewers on Capterra:

"I love how the forms work for the user: they're original, nice looking and highly functional. When someone fills out your questionnaire, they see each question individually. Once they answer it, they hit "enter" and they see the next question. The forms are very nice looking, with a good color scheme and font--it's definitely eye-catching and helps the user to focus on the question on the screen. Typeform looks professional and is an excellent way to gather information from your clients or anyone else you need to survey. It's also easy to create the survey itself and equally intuitive with its drag and drop style. The one-question-at-a-time format also helps to increase the number of completed forms, as it's not overwhelming, like a page of questions might be."
- Nadia B. ^[1]

Typeform's product pitch

Beyond Typeform, there are other companies in the form-game as well. RightMessage, OptinMonster, and others are ones that we'll talk about in the full version. How are they competing? What makes them stand out from Typeform, even though they don't have the beautiful UI that everyone thinks is Typeform's competitive advantage?

In the newsletter, we'll talk about:

How we can leverage Typeform's unique-selling point and apply it to a different part of the SaaS model
How to take that idea and sell it to small B2B businesses
The biggest risks in the opportunity space

And of course, two more ideas that are just as awesome. One's a micro-SaaS around a calendar, and the other is in the event management space.

Sound interesting? The full issue comes out at 2:00 PM EST today. If you're ready, you can sign up here and unlock the issue as it's released:

U nlock the full newsletter

A Software Ideas membership is more than just a newsletter. We're about to release a members-only website, with cool things like:

The Foundations - An exclusive series of content that helps you learn how to take an idea and run with it. This is going to include video AND written content to help you get started.
Exclusive software discounts with partners that make it easy to get started building your product. I can't say who all the partners are yet, but we have some really cool partnerships in the pipeline.

And of course, you'll get access to every previous newsletter in the newsletter archive.

If this sounds like a good fit, I'm looking forward to seeing you join the Software Ideas community!

Here's the link again: Unlock the full newsletter

Talk to you next week!
Kevin Conti

view this email in your browser

SoftwareIdeas

800 Finsbury St Apt 7124

7124

Durham, NC 27703-7638

Add us to your address book

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.

SoftwareIdeas.io - what makes intercom a $30M ARR company

Software Ideas Newsletter

Unlock the full version:

In This Newsletter:

Typeform

Older messages

Whoops! Broken links in the email. Here's the right one

Introducing the Software Ideas membership site! ⭐

How Alex went from $0 to $2k MRR and three takeaways

how to take on hotjar and win

You Might Also Like

What’s 🔥 in Enterprise IT/VC #421

I'm blue

🚀 Globalstar to the Nasdaq

Theory Two

🗞 What's New: AI creators may be coming to TikTok

behind the scenes of the 2024 digital health 50

How to get set up on Bluesky

10words: Top picks from this week

Issue #131: Building $1K-$10K MRR Micro SaaS Products around AI Search Optimisation, Fine-Tuning Image Models, AI-…

(Free) Trial & Error— The Bootstrapped Founder 357