SEJ Today: PPC 101: Get Your Complete Guide to PPC Marketing Basics [EBOOK]

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Tuesday, September 8, 2020

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News, Paid Search

PPC 101: Get Your Complete Guide to PPC Marketing Basics [EBOOK]

By Danny Goodwin

Learn the basics of paid search marketing and everything you need to know about how pay-per-click advertising works from our PPC 101 guide.

Read Now
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Marketing Analytics, SEO

How to Do Keyword Research for SEO: A Simple Step-by-Step Guide

By Mark Traphagen

This six-step guide will get you started with keyword research the right way and help build a solid foundation for your SEO campaigns.

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Introducing ImpactHero, a brand-new content analytics tool for your strategy

By SEMRush

Automatically break down your content by funnel stages, detect the most impactful copy and get actionable tips on improving your content. Prove the effectiveness of your content marketing efforts and identify areas for strategy refinement, stress free.

Explore ImpactHero

Ask Me Anything About PPC, Local Search

What Are Local Service Ads?

By Navah Hopkins

Learn the differences between Local Service Ads, Google Guaranteed, and Google Screened, and why local businesses should care about these programs.

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Marketing Analytics, SEO

Emergence: The Scientific Concept All SEO Pros Should Understand

By Jeff Ferguson

Learn how the concept of "emergence" relates to the correlations in SEO studies and why every SEO professional should know about it.

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Click Fraud Is Hurting Your Campaigns

By ClickCease

Want to stop paying for competitor clicks on your Google Ads? ClickCease eliminates the threat of click fraud allowing you to focus your budget on genuine leads.

Protect Your Ads

News

Buy Your Metadata SEO T-Shirt Now [September Only]

By Danny Goodwin

Are you a master of metadata? Well, you're gonna love Search Engine Journal's new SEO-themed T-shirt – available to buy now, for one month only.

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Click fraud is hurting your campaigns.

Tuesday, September 8, 2020

Block suspicious and fraudulent IPs and monitor and track incoming Ad clicks in real time with ClickCease. A sponsored email from Search Engine Journal – so we can keep reporting industry news for free

SEJ Today: 8 Silly But Harmful SEO Mistakes Even Professionals Make

Monday, September 7, 2020

Get the latest SEO, PPC, content marketing, and social media news delivered daily. SEJTODAY Monday, September 7, 2020 Brought to you by: logo Careers & Education, SEO 8 Silly But Harmful SEO

It's Here – T-Shirt of the Month for September Ordering Now

Monday, September 7, 2020

It's heeeeeeeeeere - winning t-shirt design now on sale at 20% off for 24 hours - grab your wallet and go.... The very first limited edition search-geek T-shirt of the Month – you have until end of

*NEW* T-shirt of the Month Limited Edition Tees

Sunday, September 6, 2020

Designs voted for by you - available for one month only - who doesn't love a freakin' awesome search-geek tee? Did you know we sell freakin' awesome search-geek T-shirts? Blow the dust off

SEJ Today: 6 Ways to Use Google Analytics You Haven’t Thought Of

Friday, September 4, 2020

Get the latest SEO, PPC, content marketing, and social media news delivered daily. SEJTODAY Friday, September 4, 2020 Brought to you by: logo Marketing Analytics 6 Ways to Use Google Analytics You

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