tl;dr Marketing September 10th - 2020 Issue

Digital Marketing News Roundup

September 10th - 2020

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Today\’s digital marketing roundup includes news that Oracle to Shutter Third-Party Data Services in Europe, Google Finance Launches A Bunch of New Features With a New Design and more.

Paid Media

Help Google Improve The Google Publisher Tag Developer Experience by Taking Part in Their Survey

To better understand what’s working and what needs improvement, Google is asking the developer community for feedback in a Google Publisher Tag developer survey. They say that all questions in the survey are optional and [...]

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SEO

A Guide On How to Choose Google My Business Categories

Miriam Ellis talks about how to pick the right Categories in Google My Business. Google categories can also play a role in determining which features will be available to you in your Google Business Profile/Google [...]

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General

Google Discuss the Role of Content in SEO

In this episode of SEO Mythbusting , Martin Splitt (Developer Advocate, Google) and Lily Ray (SEO Director, Path Interactive) discuss if more content is always a good thing for SEO or not. Updating the same [...]

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Social Media

Facebook Announces New Limits on How Many Ads Pages Can Run Concurrently

After announcing a coming limit on how many ads a business Page can run at any given time in November last year, Facebook has now outlined exactly how its new regulations will apply, with four [...]

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Social Media

Looks Like YouTube Select Lineups Are Now Available For Everyone

Youtube Select was announced back in May for select advertisers and now it seems anyone can start using it without the need to go through the Google Sales team and reserving them with minimum spends.

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Social Media

Google Area 120 Launches Fundo For Video Creators to Host Paid Virtual Meet-and-Greets Events

Google’s Fundo is a new offering for Video creators that allows them to host ticketed virtual meet-and-greet events. It was launched in a limited beta a while ago and now is available for anyone in [...]

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General

Google Finance Launches A Bunch of New Features With a New Design

Google has redesigned Google Finance for both desktop and mobile viewing to help you easily find data for stocks you’re interested in, market trends and relevant news to make more informed investment decisions. New changes include [...]

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Paid Media

Performance Planner Expands to Shopping Campaigns

Performance Planner helps you plan your budget more effectively. To help you plan and forecast even more of your campaigns, Performance Planner now supports Shopping campaigns and Smart Shopping campaigns. With this update, you can plan your Shopping campaigns [...]

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General

Oracle to Shutter Third-Party Data Services in Europe

Oracle will stop offering third-party data targeting services across Europe beginning next week, as the software giant continues its first-party data strategy and faces a multibillion-dollar class-action lawsuit alleging General Data Protection Regulation violations. Oracle [...]

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SEO

Bing Drops Geo-targeting Support in Bing Webmaster Tools

Looks like Bing as dropped support for geo-targeting from their Webmaster Tools (WMT), they now recommend using one of the strategies listed in this help document like content-language meta tag content-language HTTP header using a [...]

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Paid Media

Google Ads Starts Showing Adj. demographics (Video only)

Google Ads might start to show Adj. demographics (Video only) for some accounts. It’s in beta right now so not everyone will have access to it. Some of the info it surfaces along with age [...]

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SEO

Google Speakable Markup Is Not Obsolete

A few days ago I received an email from Google saying the speakable markup was no longer in use BUT in a recent tweet John Mueller said that that information is not correct. The markup [...]

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Paid Media

Microsoft Advertising Launches Multi-Image Extensions in the US

Microsoft Advertising announces the availability of Multi-Image Extensions for all advertisers in the US. With Multi-Image Extensions, you can increase attention to your existing text ads by displaying a carousel of up to five images. [...]

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Paid Media

User Submitted PostTaboola and Outbrain End Talks to Merge After Nearly a Year

The companies announced the merger in October 2019, saying that together they would reach 2 billion people a month and give advertisers more “meaningful choice” outside of the “walled gardens” of Facebook and Google, which [...]

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General

Google Launches AMP in WordPress Video Series

Google is planning to release a new video series to help webmaster make use of the AMP framework in the WordPress ecosystem.  If you would like to stay in the know about the series, subscribe to [...]

tl;drMarketing

General

Google Launches Verified Calls in U.S., Mexico, Brazil, Spain and India

A 2019 FTC report found that phone calls were the number one way people reported being contacted by scammers. Verified Calls aims to solve this problem by showing the caller’s name, logo, reason for calling and a [...]

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tl;dr Marketing September 09th - 2020 Issue

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