"How can I start a business if I don't have an idea?"

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Hi Reader,

Here's a question I hear a lot: "How can I start a business if I don't have an idea?"

It's a good question with a simple but counterintuitive answer.

You're not looking for the perfect idea. You're looking for MANY ideas. Get those, then figure out which of them will be profitable.

This is one of the many things we teach in Earnable, our program on how to go from "no idea" to a profitable, automated, online business.

It's a powerful reframe for how to approach finding a business idea (and solving most problems in general).

Don't get stuck looking for one magic solution

Most people are stuck in a "one magic solution" mentality. It reminds me of high-school students who are looking for "one" scholarship. You don't look for one … you look for ALL of them! I applied to 65 scholarships to pay my way through undergrad and grad school.

Same thing for finding a business idea. If I gave you the perfect idea today, would you know what to do with it?

Here, take this: "Teaching people personal finance."

Or "Teaching people how to dress better."

Or even "Drawing pictures of people."

Each of those is a 6-figure IDEA. Does that really help you? NO!

Beginners overfocus on finding a single magical idea. As you learn the process we teach in Earnable, you relax and find many ideas (that you already have) and follow a process to rapidly test them to find the right one. It's much more freeing … and much more FUN!

So stop worrying about not having a business idea.

Earnable will show you how to find your idea — and then start making sales. Learn more about how Earnable works here.

P.S. Btw, I didn't include just one lesson on finding an idea in Earnable, I included seven — all of them packaged into a Playbook built to take you from "no idea" to a profitable business idea, fast.