Passage Ranking + A Big New Local SEO Guide ⭐

            
Moz Top 10
Pro Snippet

"Moz rolls out the Essential Local SEO Strategy Guide and Aleyda Solis publishes a roadmap to SEO for your learning pleasure. Meanwhile, passage ranking's US launch makes minor impacts. You'll find a patent, a plan for Schema buy-in, and domain-level insights in this edition of the Moz Top 10."

- Miriam Ellis, Local Subject Matter Expert, Moz



What We're Reading:
 

Need to know: This methodology is no longer called "passage indexing" and Google says it can impact up to 7% of search queries.
UXD-2772-moz-top-10-newsletter-medium-blue-item-2.png

The Strategic Value of Structured Data Implementation on SME Websites


Get small-to-medium enterprise buy-in for Schema/JSON-LD projects with Crystal Carter's compelling narrative of benefits.

Learning SEO – A Roadmap with Free Resources


Aleyda Solis's new offering is like a major public library of SEO, with shelves of assets to help you meet your professional educational goals.

How is a Knowledge Panel for an Entity Triggered?


Bill Slawski examines a patent and provides useful context for how knowledge panels teach searchers more about entities they're investigating.

How to Explain Domain Authority to a Non-SEO


Make it easy for anyone to get excited about DA with this quick, approachable video from Andy Crestodina.

Google Can Recognize If A Site Has A Good Reputation On A Specific Topic Area


Speaking of domain-level signals like DA, your site can be understood as reputable or not in relationship to the topics it covers.

Wix vs WordPress? Mueller Says Solve Content Issues


Roger Montti recaps John Mueller's intriguing emphasis on SMB website content over platform.

8

Presenting: The Essential Local SEO Strategy Guide


This just might be the most comprehensive, free local SEO playbook ever published, with over 8 actionable chapters for the brands you market.

9

GMB Messaging, Local Commerce at Google, Privacy


Blumenthal, Mihm, and Sterling team up for a high-level chat on a welcome array of local search marketing topics.

10

Claim Your Agency Directory Listing


SaaS brand BrightLocal launches a directory of US-based local marketing agencies with an offer of free inclusion.

 

The Essential Local SEO Strategy Guide

 

 

Moz

 

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Moz, 1111 3rd Ave, 17th Floor  Seattle, WA 98101 


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Pro Snippet "Do customer research like a famous founder, get JavaScript to render for improved SEO performance, and ride the rising tide of EV charging station marketing in this edition of the Moz

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