The money secrets most people don’t know

Reader,

When people dream of making more money they think of the obvious things. The stuff you can buy, the freedom you'll get, etc. 

But there are some very subtle mindset changes that happen as you make more money. And it’s stuff that people often don’t talk about. 

Today, I want to give you a sneak peek at some of the things millionaires know that other people don't:

If you have a problem that money can solve, you don’t have a problem. Use your money — that’s what it’s there for. Buy your time back. Hire an expert to teach you how to do something. Or better yet, to do it for you.

There’s lots of advice about how to save money — but very little about how to spend it. The great irony is that most of the advice is on saving money — and isn’t very good at all. You get random internet writers telling you to cut back on lattes so that in 300 million years, you can have $250,000 in your retirement account. 

You know what’s even rarer?

Advice about how to spend. When does it make sense to buy premium? What about luxury? What do other people with your income spend their money on? Where do you learn this? For most people, the answer is nowhere, so at 6 figures of savings, they’re still spending the way they spent as a 22-year-old. 

Pick an area of your life that you truly love and use money to have world-class experiences in it. My area is convenience, and I used money to hire a personal chef, an executive assistant, a personal trainer … and more. When you’re intentional about the 1-2 areas of life that you truly love, you can go deep. We call this concept “Money Dials” in our course on Advanced Personal Finance.

Surprise: The more successful you become, the less you can afford to do the things you used to. Brian Tracy says, “As I became more successful, I couldn’t afford to do things I used to,” like mowing the lawn. As your earnings increase, your calculus of time vs. money will change. It should. Look to people 1-2 levels above you and study how they live their lives. Chances are, when you reach the same level, you’ll make similar choices.

If you find yourself still agonizing over $20 charges while earning 6 figures, you’ve made a mistake. Making money isn’t that hard. But rewriting your inner story — which you’ve calcified and reinforced since childhood — is very difficult. And it often starts with learning about advanced psychology and techniques on money.

In the old days, “rich” meant some stodgy old guy living in a mansion with lace curtains wearing an ascot. Something like this:

I have a different belief: You define your Rich Life. 

Being rich can give you access (behind-the-scenes tours), privacy (walls around your house), connection (to other people like you), knowledge (trainers and tutors), and fun (experiences others can’t have). 

Today’s Rich look and feel different. Take a look in the mirror, Reader. You can be today’s Rich, and you can decide how to design your life.

Your kids’ experience will be very different from yours. I grew up in a middle-class family with my dad working and my mom staying home with us. We ate out maybe once a month — and usually when we had a coupon. My future kids will have a very different experience. This is something I talk about with my friends all the time.

Some things don’t change. Money doesn’t mean everything in your life is gold-plated. I don’t care about eating organic meat or the type of socks I wear. One of my favorite things to spend money on is $4 bottles of hot sauce.

If you’re curious, here’s the best one.

It’s OK to buy something because you want it. I have a pair of cashmere sweatpants that I love. The price is absolutely outrageous — and every time I put them on, I love them even more. Not everything has an ROI.

The more you accumulate, the fewer people you can talk to about it. The internet is built for people who want to cut back on the amount of grapes they buy to save $0.72/year. It drives me crazy. So where can you turn for help when you have Advanced Personal Finance questions? This is why I created my course: How to Win the Game of Advanced Personal Finance.

The hedonic treadmill is real. But the advice about it is wrong. The hedonic treadmill — or getting used to increasing amounts of spending — is real. But the answer isn’t to deny its influence. The answer is to acknowledge it. Be thoughtful: If you get a $10,000 raise, save some of it — but take $2,000 of it and spend it on something INCREDIBLE that you’ll always remember.

I’d love to show you what I learned along the way, including my systems, who I work with, and how I changed my psychology about money.

If you want to learn what millionaires know about investing, spending, risk, saving, and freedom that 99% of people don't, my course is for you: How to Win the Game of Advanced Personal Finance.

P.S. If you've taken action on the advice in my book and are ready for "what's next," you owe it to yourself to read this page and decide if this program is for you. With my 60-day 100% money-back guarantee, you can even join the course today, review all the material, and then decide if it's right for you.

As my net worth grew, I had to rethink — and rebuild — my approach to personal finance. For the first time ever, I've mapped out this new Advanced Personal Finance system. It's all in my course. 

Join How to Win the Game of Advanced Personal Finance now.