💀 From 12 customer to 0 and shut down just in days

🎉 Hey Failories! It's Nico here.

Two new interviews, updates on our behind-scenes, and lots of articles and resources. But before that, a brief survey:

What type of content would you like more of in the newsletter? You can select more than one:

• Failory's interviews with failed startup founders. 
• Failory's interviews with successful startup founders.
• Failory's articles on starting and growing startups.
• Curated articles and resources (not from Failory).
• Updates on the behind-scenes of Failory.

interview & news 📢

💀 Going from 12 paying customers to 0  in one month and shutting down. All due to Instagram's changes in their policies. It reminded me of BeehiveID, which we interviewed some years ago. That's the risk you know to have when building a tool on top of another platform. Here's the whole story.

👻 Two side projects affected by timing and politics. In completely different niches: AR/VR and dropshipping. This interview is a great reminder of why you need to validate your business ideas through MVPs. Here's the story.

🚨 Failory's newsletter referral program launching next week. I know I said it was going to be this week, but I went on a 3-day trip and couldn't finish setting it up. For those curious, I'm building it with SparkLoop and ConvertKit.

📝 I'm looking for freelance writers. We have lots of content ideas for our blog and Graveyard. I thought someone from the newsletter could take care of them. If you're a writer with knowledge of startups, please reply to this email!


what I'm reading 👀

On the day the new SEC equity crowdfunding rules passed, Gumroad raised $5M from individuals and $1M from Naval Ravikant and Jason Fried.

This analysis of the creator economy and the business model and growth of Not Boring, one of the biggest paid newsletters.

The sneaker re-selling business and how a 19-year-old guy from Portland makes a living buying and selling Jordans and Yeezys.

Beeple, a digital artist, sold his work called "The First 5000 Days" through an NFT at $69M.

The reasons why this guy decided to quit Google to join a startup, called On Deck. It's great for those thinking about their careers.

That's all for this week. I hope you enjoyed this week's newsletter as much as you did last week, which was the most opened and clicked email in years ;)

I thought I'd include the survey at the bottom as well. Your vote would help me a lot to improve the newsletter.

Choose what type of content would you like me to send more of in the newsletter (it can be more than one option):

• Failory's interviews with failed startup founders.
• Failory's interviews with successful startup founders.
• Failory's articles on starting and growing startups.
• Curated articles and resources (not from Failory).
• Updates on the behind-scenes of Failory.

Cheers and talk you next week!

- Nico