SEJ Today: A Complete Guide to Launching Your New Website

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Friday, April 23, 2021

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SEO, Web Development

A Complete Guide to Launching Your New Website

By Roger Montti

The decisions made in the planning stage of a new site launch can either constrain the site and force it to underachieve or serve as a foundation for seemingly limitless growth.

This guide to launching a new site will help ensure that it reaches maximum potential.

Whether it's a new site, redesigning an old site, or joining two sites into one, these steps can help your new site perform at its peak potential.

The first phase of launching a website consists of competitor research, defining the audience and their needs, establishing your goals for the site, planning a content strategy to support the site, and finally, making a promotional plan that works together with the content.

Review the competition and make a list of their strengths and their weaknesses. Competitor research at this phase is simply about understanding what kind of battle your site is entering.

Digital Experience, SEO

Etsy SEO: How to Optimize Your Shop & Listings for Search

By Kristopher Jones

Etsy shops need SEO to be successful. Learn tips and best practices to help optimize your Etsy shop, product listings, tags, and more for search.

Sponsored

Attend the World’s Largest Online Advertising Event

By Ad World

Join 130+ speakers and 50,000+ of the world’s brightest minds in advertising to learn, share secrets and connect online at Ad World on 3-5 May 2021.

Are social signals, accessibility, XML sitemaps, content length, and more actually Google Search ranking factors? Here's what you need to know.

Lawsuit cites AMP and Google Core Algorithm Updates as parts of a scheme by Google to dominate online advertising

Sponsored

New: Fast & Accurate Rank Tracking for Your SEO Agency

By SEOmonitor

Fast, data-rich, and designed for SEO agencies. Discover how SEOmonitor's newly optimized rank tracker can meet your agency's needs.

Facebook is sharing plans on how it plans to give users more of what they want to see in their news feeds.

Google has updated its official Web Stories plugin for WordPress with the ability to embed content on webpages.

Digital Experience, Marketing Analytics

What is Conversion Rate Optimization (CRO)? A Beginner’s Guide

By Jessica Foster

Conversion Rate Optimization (CRO) is an essential part of any business’s online marketing strategy. Turn more users into customers and clients with CRO.

Digital Marketing Job of the Day

SEO Content Director

Performics,   New York, NY, USA,




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SEJ Today: What is Conversion Rate Optimization (CRO)? A Beginner’s Guide

Thursday, April 22, 2021

Get the latest SEO, PPC, content marketing, and social media news delivered daily. image image SEJTODAY Thursday, April 22, 2021 Brought to you by: logo Digital Experience, Marketing Analytics What is

3 Tips to Boost Lead Quality with SEO User Intent [Webinar]

Wednesday, April 21, 2021

Use your own customer data to drive more qualified, high-converting leads. Learn how in this webinar. Learn how to use your own customer data to meet user intent and drive more qualified leads.

SEJ Today: Google Dispels Rumors About Bid Strategy Changes

Tuesday, April 20, 2021

Get the latest SEO, PPC, content marketing, and social media news delivered daily. image image SEJTODAY Tuesday, April 20, 2021 Brought to you by: logo News, Paid Search Google Dispels Rumors About Bid

SEJ Today: Google Page Experience Algorithm Update Launching in Mid-June

Monday, April 19, 2021

Get the latest SEO, PPC, content marketing, and social media news delivered daily. image image SEJTODAY Monday, April 19, 2021 Brought to you by: logo News, SEO Google Page Experience Algorithm Update

How Can SEO User Intent Help Drive Quality Leads? [Webinar]

Monday, April 19, 2021

Use your own customer data to drive more qualified, high-converting leads. Learn how in this webinar. Learn how to use your own customer data to meet user intent and drive more qualified leads.

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