Keeping your ideas (and beers!) fresh for the summer [Trending Keywords]

Hey Reader,

Excited about the weekend? 

I hope so because we’ve got the top 10 Amazon keywords ready! EcomCrew has taken data from April 11-24 to show you the latest opportunities on Amazon. Who knows? Your next product idea might just be on this list, so let’s dig in!



Mortal Kombat, the 2021 film reboot of the popular video game franchise, premiered on April 23. Mortal Kombat has carved a niche for itself in many areas of pop culture and with it, spawned a bevy of associated merchandise. As the series returned to live-action with the reboot from director Simon McQuoid, the Mortal Kombat brand is seeing a huge resurgence. Items like Mortal Kombat figures have already multiplied their sales on Amazon, selling from 54 units to 249 units per day in the past few days.

Over the last year, there have been two major trends in Amazon advertising: rising ACoS and a hoard of new advertising options. Mike and Dave have published the first part of an Amazon PPC series on overhauling the PPC for multiple 7-figure brands, where they look to overhauling their advertising campaigns by extensively testing all the PPC options offered by Amazon.

To kick off the groovy summer, the cooler company Igloo just released their “The Beatles Yellow Submarine Cooler Collection”. Whether you're camping or heading out to your local park for a picnic, it seems that a sturdy cooler is a must-have if you plan on spending the summers outside. With vaccinations rolling out across the country, there’s definitely a crowd that’s itching to go out. All Igloo coolers have seen a drastic increase in demand from 200 units to 381 units in the past few days.



After spending the past year rotating mainly between tracksuits and pyjamas, Amazon sellers were able to predict that this summer will be filled with the last keywords on the list. Midi summer dresses for women and swim coverup women are among the most searched keywords, selling from 316 units to 538 units for the former, and 1,009 units to 1,499 units for the latter.

We all know that Amazon is THE place to sell. However, there remain a lot of powerful sales channels outside of Amazon. Some of these channels can be used simply to support your conversion rates on Amazon. Find out some of the Sales Channels Outside of Amazon.



Happy selling,

Helena

 

 

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