Brought to you by:

By Matt Southern, Lead News Writer

Friday, May 21, 2021

Should SEO pros learn JavaScript? If you’re looking to spend less time on repetitive tasks – absolutely!

There are many ways SEO professionals can use JavaScript to automate parts of their workflow, which makes it worth learning even for those with no intentions to build websites.

If you’ve ever wondered what JavaScript could add to your SEO skillset, check out this article from Jose Hernando. He tackles a topic not often discussed in a guide to using JavaScript to automate SEO.

Lemuel Park also shared insight into how enterprise organizations are using SEO automation to improve real-time user experience, and Aleh Barysevich discussed the different ways in which machine learning and automation can work together to improve SEO audits, internal linking, reporting, and more.

Whether you have the capacity to put a programming language to work for you or are investigating platforms and tools with baked-in automation functions, it's worth exploring these creative ways to improve performance through SEO automation.

While automation can complement your SEO skills, it’s important to have the fundamentals down first. What’s key to owning the SERPs this year isn’t the same as what Google was looking for last year. How familiar are you with the 5 must-know SEO concepts in 2021?

When it comes to what’s working in SEO, the age-old expression correlation doesn’t equal causation still applies. During this week’s livestream with Google’s John Mueller, he clarified there’s no connection between buying Google Ads and ranking in search results. Data that suggests anything different is just a coincidence.

The Fastest Way to Check Your Core Web Vitals

By Semrush

Optimizing for user experience not only means your audience enjoys interacting with you more, but it means staying visible on Google, too.

Check your vitals...

Content Marketing

What do journalists and content marketers have in common? They both thrive using the inverted pyramid. It’s a writing style that’s proven to hook readers by front-loading articles with the information they care about most. SEJ VIP contributor Jason Hennessey teaches you all about it in this article.

Writing more engaging content can help you win keyword rankings over competitors. To that end, are you aware of what keywords your competitors are targeting? Gain more insight with Amy Lyons’ list of 7 ways to analyze competitors for better keyword research.

No piece of content is complete without the perfect headline. But don’t get so caught up in writing the headline that it delays production. If you’re stuck, here are 20 free title generator tools to try out.

Demand Gen Playbook for Busy Marketers

By MarketingProfs

Ready to up your demand gen game? Use this free playbook to help grow your list, engage your leads, and attract better customers.

Download it now...

Social Media

Facebook is one of the oldest social networks at this point, but there’s always more to learn about it. We’re confident you’ll learn something new in this list of 13 interesting Facebook tricks you might not know.

It’s not enough to succeed on social media with photos, videos, and stories anymore. Now, over 80% of people would rather see a brand go live versus publishing another feed post. Get some inspiration from Ashley Segura’s list of 5 clever ways brands are using Instagram Live.

Creators on YouTube know all too well about the size of peoples’ appetite for video content. YouTube is working on ways for creators to cut down on tedious back-end work so they focus more on publishing. Catch up on the latest updates on the way for YouTube creators.

Upcoming Webinars

May 26 • May 27
How to Identify Site Quality for Link Building
Sponsor: PureLinq

June 2
SEO Wars: How to Earn Links Organically & Resist the Dark Side
Sponsor: Page One Power

June 9
4 Local SEO Tips Even the Experts Miss
Sponsor: Podium

June 16

Are You Making These Big Mistakes with Your GMB Listing?

Sponsor: Local Viking

What do you think of our new format?

😍Awesome!
😀Pretty good
😐I prefer the normal format
😕Meh

SEJ Today is the daily newsletter for Search Engine Journal.
Our mailing address is: Search Engine Journal · 160 W Camino Real Unit #606 · Boca Raton, FL 33432
© 2021 Search Engine Journal, All rights reserved.
Email Preferences | Unsubscribe

SEJ Today: Learn Different Ways to Automate SEO

Popular Posts From This Week

Paid Search

Sponsored

The Fastest Way to Check Your Core Web Vitals

Content Marketing

Sponsored

Demand Gen Playbook for Busy Marketers

Social Media

Upcoming Webinars

Are You Making These Big Mistakes with Your GMB Listing?

What do you think of our new format?

Older messages

SEJ Today: Get to Know Google Analytics 4: A Complete Guide

SEJ Today: Site Migration Issues: 11 Potential Reasons Traffic Dropped

Upcoming SEJ Webinars: Link Building, SEO, Local Search

SEJ Today: Quick & Easy Link Building Ideas You Don’t Want to Overlook

SEJ Today: 5 Must-Know SEO Concepts You Must Follow in 2021

You Might Also Like

Podcast app setup

24% of all Seed VC Rounds Were For SaaS in 2024

🎙️ New Episode of The Dime Uniform Genetics, F1 Hybrids, Better Yields: New Age Cannabis Cultivation ft. Ralph Risch

Would you like to WIN a MacBook Pro?

The Daily Coach's 10 Most-Read Pieces of 2024

New top offers (and CB Summit is coming!)

What the rise of the niche and nano-creator means for influencer marketing

Numbers mean nothing without benchmarking

🔔Opening Bell Daily: Santa makes history

Fixing conversions and killing the business