What’s new in Android and Google Play

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Q2 2021

Google for Games Developer Summit 2021

Check out the agenda and join our online event, July 12-13, to hear about new tools and services for game developers.

Enroll now for the 15% service fee: Starting July 1st, the service fee will be 15% instead of 30% for your first $1M (USD) of earnings each year. To make sure you are eligible for the 15% service fee tier, you’ll need to create an Account group in Google Play Console. The Account Group page is open now, so head to Play Console to enroll.

Android 12 now in Beta 2

Android 12 gives you better tools to build delightful experiences for people on phones, laptops, tablets, wearables, TVs, and cars. The second Beta of Android 12 adds new privacy features like the Privacy Dashboard as well updates across the system and APIs as we refine the release. Learn more & start testing your apps today.

ANDROID 12

Apply today to the Indie Games Accelerator & Festival

These programs are here to help you grow on Google Play. Apply by July 1.

APPLY TODAY

Google I/O recap

Missed the big event? Get the latest updates from Google I/O and learn how our platform can help you grow your business, from driving more installs to increasing engagement and revenue.

WATCH THE RECAP

Spotlight: Play Console resource guides

Achieve your business goals with these new and updated resources:

•

Build a high-quality app or game

•

Release with confidence

•

Grow your audience

•

Monetize with ease

•

Engage and retain your users

•

Go Global

PLAY CONSOLE

Test your app bundle with Firebase App Distribution

Firebase App Distribution has integrated with Google Play’s internal app sharing service to process uploaded app bundles and serve APKs that are optimized for your testers' device.

LEARN MORE

Upcoming Google Play and Android deadlines

August 2021:

•

New apps must target at least Android 11 (API level 30).

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New apps and games must be published with the Android App Bundle.

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New apps using Play Billing must use Billing Library version 3 or newer.

September 2021:

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Existing apps must comply with the Payments policy update.

November 2021:

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Existing apps using Play Billing must use Billing Library version 3 or newer.

UPCOMING DEADLINES

Featured Medium articles

Supercharge your mobile games business with Firebase

Converting to an in-app purchases led revenue model

Play Academy: Grow your app or game!

Learn how to analyze your data, respond to trends, and design a winning store listing for your app or game. In this free course, you’ll learn strategies to prevent user churn and keep users coming back.

START LEARNING

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The Google Play team

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Google Play Developer Newsletter | Google for Games Developer Summit, Android 12 Beta 2, and more

Google for Games Developer Summit 2021

Android 12 now in Beta 2

Apply today to the Indie Games Accelerator & Festival

These programs are here to help you grow on Google Play. Apply by July 1.

Google I/O recap

Missed the big event? Get the latest updates from Google I/O and learn how our platform can help you grow your business, from driving more installs to increasing engagement and revenue.

Spotlight: Play Console resource guides

Achieve your business goals with these new and updated resources:

Test your app bundle with Firebase App Distribution

Firebase App Distribution has integrated with Google Play’s internal app sharing service to process uploaded app bundles and serve APKs that are optimized for your testers' device.

Upcoming Google Play and Android deadlines

Featured Medium articles

Supercharge your mobile games business with Firebase

Converting to an in-app purchases led revenue model

Play Academy: Grow your app or game!

Older messages

Google Play Developer Newsletter | Android 12 Beta 2, 15% service fee enrollment open, Play Console guides

Google Play Developer Newsletter | Latest Google I/O announcements, What’s new in Google Play, and more

Google Play Developer Newsletter | Google I/O, Play Console KPI customization

Google Play Developer Newsletter | Google Play service fee reduction, new Play Console metrics, and more

Google Play Developer Newsletter | Google Play service fee reduction, new Play Console metrics, and more.

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