AdMob mediated revenue will now be incorporated into ad revenue metrics throughout Google Analytics 4 when you enable data flow between the two products. The data will appear in reports as Ad Revenue, and in the coming [...]

A list of official documentation, helpful guides, resources, and tools to help you optimise your site for Google News by Barry Adams.

Last year, Google announced that link units were being retired. They have now reached the final stage of that process: removing fixed-sized link units from the AdSense interface. Since fixed-size link units are no longer [...]

Here are 10 simple and useful things that SEOs can learn about their sites from Google Analytics 4

A python script on Collab that takes the following input files Screaming Frog Crawl Export ahrefs Backlinks Report Search Console Internal Links Report Search Console External Links Report and creates an interactive treemap HTML file [...]

Get Tom Anthony’s talk from SMX Munich exploring what an Apple search engine will look like, how it will work, and what it means for marketers. You will need to provide your email to unlock [...]

Apparently using the Reserve with Google program Google can tell you the current wait time by clicking on the button and entering your mobile phone number to get on the waitlist and you will be [...]

Amazon and Google are under investigation over concerns fake five star reviews on their websites could be misleading shoppers. Amazon and Google could face court action for breaking consumer law. Both firms say they have [...]

Facebook has published a new report which looks at how consumer habits have changed as a result of the pandemic, and the key trends that are driving the big shifts in how people find and purchase products, [...]

It is heartbreaking to have to write that Russ Jones has passed away unexpectedly on Thursday. He leaves behind a wife and three daughters. Check out Barry’s post that has twitter reactions from his friends [...]

This page describes how different HTTP status codes, network errors, and DNS errors affect Google Search. They cover the top 20 status codes that Googlebot encountered on the web, and the most prominent network and DNS errors.

Looks like users will soon be able to rate podcasts and shows on Spotify. NOTE: The feature was likely discovered by reverse-engineering the app to find hidden features and security vulnerabilities, so while it’s possible [...]

Amazon has purchased Art19, a podcast company that provides show management, hosting, ad sales, and analytics. The terms of the deal were not disclosed. Amazon says that Art19 is joining its Amazon Music division “to expand our offerings and even [...]

Facebook is now rolling out a new option in the ad set-up process called ‘Optimize Text Per Person’, which, when activated, will choose whether to highlight the primary caption, the headline or the description text [...]