Revealed: top 11 Gen Z campaigns for 2021

Student Beans presents: The top 11 Gen Z campaigns

The 16-24-year-old demographic is one of the most fascinating out there. They’re also among the most fickle. With clear ideas of what they want to see from brands - and what they’d prefer not to - it takes a lot to impress Gen Z.

Which is why it’s worth taking notice when someone does get it right.

We’re proud to present the top 11 Gen Z campaigns for 2021. Spanning social, display and physical advertising, these are the narratives that really resonated with young people. The guide features:

11 top campaigns selected by real Gen Zs from the US and UK.
Qualitative and quantitative insights to shape your own strategy.
Key takeaways to bring you closer to your Gen Z consumer base.

ACCESS THE GUIDE

Want to reach 100,000+ marketing executives with your own message? Get the media kit or contact us directly at advertising@industrydive.com.

About this email: You are receiving this message as part of your complimentary newsletter subscription to Marketing Dive. If you no longer wish to receive the daily newsletter, you can switch to a weekly subscription or unsubscribe. See our full privacy policy. Marketing Dive is a product of Industry Dive, Inc. 1255 23rd Street NW, Suite 550 Washington DC 20037

Oct. 11 - YouTube Adds New Caption Options | Snapchat Launches 'Club Unity' Mental Health Awareness Initiative

Monday, October 11, 2021

Snapchat Launches 'Club Unity' Mental Health Awareness and Support Initiative; LinkedIn Shares Tips on How to Maximize the Use of its Various Ad Options [Infographic]; Google Updates its '

Weekender: What Happens on the Internet Every Minute (2021 Version) [Infographic]

Saturday, October 9, 2021

Oct. 9, 2021 Sign up | Forward Joyned BROUGHT TO YOU BY — Joyned Social Shopping Increases Site Profitability Allowing customers to shop together onsite increases both profitability & Lifetime

Oct. 8 - Facebook Outlines Advances in Connectivity | Pinterest Launches 'Pinterest Havens' Mental Health Support Project

Friday, October 8, 2021

Google Shifts AdSense to First-Price Auction to Better Align with Other Ad Exchanges; Facebook Announces 2021 Communities Summit, Launches New, $350k Community Awards Program; TikTok Expands Marketing

Revealed: top 11 Gen Z campaigns for 2021

Older messages

Oct. 11 - YouTube Adds New Caption Options | Snapchat Launches 'Club Unity' Mental Health Awareness Initiative

Weekender: What Happens on the Internet Every Minute (2021 Version) [Infographic]

Oct. 8 - Facebook Outlines Advances in Connectivity | Pinterest Launches 'Pinterest Havens' Mental Health Support Project

Oct. 7 - Snapchat Announces New Creator Monetization Tools | Pinterest Adds New Shopping Features

7 Ways to Seize 2021's Growth Opportunity

You Might Also Like

☕ Great chains

Pete Hegseth's confirmation hearing.

Honourable Roulette

📬 No. 62 | What I learned about newsletters in 2024

⚡️ ‘Skeleton Crew’ Answers Its Biggest Mystery

I Tried All The New Eye-Shadow Sticks

How To Stop Worrying And Learn To Love Lynn's National IQ Estimates

☕ Olympic recycling

Ozempic has entered the chat

How a major bank cheated its customers out of $2 billion, according to a new federal lawsuit