Product Habits - The future of the internet

It's Time To Reinvent the Internet

We're at an inflection point on the internet's timeline. The tide is shifting, and all signs point to the coming of Web 3.0. I recently read this two-part series on what awaits us in a more decentralized future. It paints a clear and compelling picture of how the new internet frontier will change the business landscape in the years to come. If you read anything this week, let it be this series: Part 1 and Part 2.

Should You Judge the Idea When Investing Early?

Last week, I saw a tweet meant for early-stage investors. The main point: Don't judge the idea, but rather, the ambition behind it. Things change quickly, and founders with big dreams will ultimately land on something big and worth building. A founder's grit and a good idea are essential, but I'd go with the former if I had to pick one. 

Mental Models To Develop New Startup Ideas

If you're working on startup ideas or developing an investment thesis, it's helpful to learn from companies that have already found success. This is a helpful breakdown of mental models you can use to develop new ideas—from unbundling to verticalization. Which one do you find most beneficial?

What To Do When Your Team Is Going in Circles

Here's a classic challenge for tech teams: Trying to solve problems as a group but feeling like you can't move forward because no one seems to be in charge of making final decisions. If you're in that position, I highly recommend this read about clarifying the road ahead and figuring out what the team needs to do next to be successful. 

How To Approach Pricing for an Early-Stage SaaS Product

When you're building a startup, I find it's more helpful to learn from companies that are one or two steps ahead of you rather than leaps and bounds. If you're still sorting through your early-stage pricing strategy, this is worth reading. If it resonates, use this to structure how you're thinking about product pricing. 

The Best Ways To Get Attention for Your Product

This past week, Lenny Rachitsky posted one of the most helpful Twitter threads I've read about marketing this past year. He covers seven key strategies you can use to get attention for your product, along with over sixty examples to illustrate how they work in practice. Every marketer should bookmark this thread.

Hiring the Right Startup Marketer at the Right Time

When it comes to hiring the right people for your startup early on, timing and focus are everything. While product, brand, and growth are all important, you'll probably have to pick a marketer with a specialty—choose wisely. This is a helpful 3-in-1 playbook for hiring the right marketer for your company. 

The Startup That Unintentionally Launched on Twitter

One year ago, Paul Yacoubian and his team launched copy.ai on Twitter. He thought the tweet would drive a few new users, but it went viral, and copy.ai found itself with 2,000 new users in 48 hours. Paul went from wantrepreneur to startup founder overnight without living in a big city or knowing how to code. Maybe Twitter is the new Silicon Valley, after all.